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Anne Laure Sellier

Visiting Assistant Professor of Marketing at Leonard N. Stern School of Business

The Cartier-Chaired Professor of Creativity and Marketing at HEC Paris

Schools

  • HEC Paris
  • Leonard N. Stern School of Business

Links

Biography

Leonard N. Stern School of Business

Biography

Anne-Laure Sellier is a Visiting Assistant Professor of Marketing at New York University. Anne-Laure completed her initial training in business at the HEC School of Management (France), followed by a public administration Master at the Bocconi University (Italy), and an MBA from Warwick University (England). She then worked in the pharmaceutical industry, before undertaking a Ph.D. in management at INSEAD (France). Prior to joining Stern, Anne-Laure was an Assistant Professor of Marketing at the London Business School in England.

Her current research interests are in the area of time perception influences on decision-making, creativity, self-regulation, self-control, consumer happiness, and generally in how emotions and cognitions interact in judgment and decision-making. Anne-Laure has published in the Journal of Marketing Research, Journal of Experimental Social Psychology, Organizational Behavior and Human Decision Processes, and Journal of Consumer Psychology.

Research Interests

  • Evolution of attitudes
  • Positioning and repositioning

Courses Taught

  • Consumer Behavior
  • Marketing Hi-Tech Products

Academic Background

Ph.D., Management, 2003
INSEAD, France

M.B.A., 1996
Warwick University, England

M.P.A., Public Administration, 1995
Luigi Bocconi University, Italy

B.A., 1994
HEC School of Management, Paris, France

HEC Paris

Anne Laure Sellier is the Cartier-Chaired Professor of Creativity and Marketing at HEC Paris. Anne Laure Sellier's current research interests are in the area of time perception influences on decision-making, creativity, self-regulation, self-control, consumer happiness, cognitive biases, and generally in how emotions and cognitions interact in judgment and decision-making.

EDUCATION

  • 2003 Ph.D. in Management, INSEAD - France
  • 1996 MBA, University of Warwick - United Kingdom
  • 1995 CEMS Master in Public Administration, Bocconi University - Italy
  • 1994 Diplome Grande Ecole HEC Paris (Master Degree in Management), HEC Paris - France

ACADEMIC APPOINTMENTS

Academic responsabilities at HEC

  • 2012- Member of GREGHEC, the joint research laboratory CNRS-HEC Paris HEC Paris
  • 2012- Associate Professor HEC Paris

External Academic Responsabilities

  • 2007-2011 Clinical Professor of Marketing Leonard N. Stern School of Business
  • 2004-2007 Visiting Assistant Professor of Marketing, New York University Leonard N. Stern School of Business
  • 2003-2004 Assistant Professor London Business School

SCIENTIFIC ACTIVITIES

Membership in Academic or Professional Organisation

  • Co-creation of a Behavioral Journal Reading Club with David Dubois (INSEAD)
  • Social Science Research Network
  • Strategic Management Society
  • Association of Consumer Research
  • American Marketing Association
  • Society of Consumer Psychology

Editorial activities

  • Reviewer, Journal of Marketing Research, Journal of Consumer Psychology, Management Science, International Journal of Research in Marketing, Journal of Consumer Research
  • Reviewer, Association of Consumer Research Conference, Society of Consumer Psychology Conference, La Londe Conference

AWARDS & HONORS

  • 2019 Vernimmen Award

Videos

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