Anne-Françoise Audrain-Pontevia
Professor of Marketing at UQAM | Université du Québec à Montréal
Expertise
Links
Biography
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Education
- Invited Research Scholar University of Maryland - Robert H. Smith School of Business (2003 — 2003)
- Phd HEC Paris (1999 — 2003)
- Master degree CELSA Paris-Sorbonne (1992 — 1993)
- Master Degree IAE FRANCE - Écoles Universitaires de Management (1992 — 1993)
- SKEMA Bachelor (1989 — 1992)
Companies
- Professor of Marketing UQAM | Université du Québec à Montréal (2013)
- Marketing Researcher Audrain (2009)
- Lecturer Telfer School of Management (2012 — 2013)
- Professor of Marketing UQTR - Université du Québec à Trois-Rivières (2013 — 2013)
- Associate Professor of Marketing Rouen School of Management (2001 — 2009)
- Lecturer HEC Paris (2000 — 2005)
- Marketing Researcher EDF (1998 — 2001)
- Product Managment on foreign market (North America) Yves Rocher (1993 — 1997)
- student SKEMA (CERAM Bachelor) (1989 — 1992)
Areas of expertise
- Online patient community
- E-health
- Loyalty online and offline
- Consumer satisfaction
- smart shopping
Read about executive education
Other experts
Popular Courses
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