Andrew Burton
Professor of Marketing at Alliance Manchester Business School
Schools
- Alliance Manchester Business School
Links
Biography
Alliance Manchester Business School
Biography
Dr Jamie Burton is Professor of Marketing and is Associate Head of MSM Division for Teaching
Jamie was previosuly Head of the Marketing Group and directed the MSc Marketing from 2006-2008 and MSc CCRM + MSc Marketing from 2009-2011. Jamie won a team award for his teaching and teaches and supervises at every level: Executive Education to Undergraduate. Jamie is currently supervisor to doctoral student Szu-Yao Chien (researching customer experience via text mining social media content) and DBA students, Scott Wagstaff (Motivators that drive evolution of servitization in teh upstream oil and gas industry) Edward Crowley (servitization in Japanese companies) and Dawn Holmes (Big Data & SMEs). Jamie has supervised 9 doctoral students to successful completion of their PhD including; Dr. Vishal Talwar (Dean of JRE management school, India), Dr. Marwan Khammash (University of Sussex), Dr. Malobi Kar (Said Business School) and Dr. Christopher Raddats (University of Liverpool, Management School).
Jamie gained a BSc Econ (Hons) and an MSc in International Economics, Banking and Finance from Cardiff Business School and a PhD from Manchester Business School (MBS) (Yorkshire Water Scholarship). From 2001-2003 he worked on retail consultancy projects as the Littlewoods post-doctoral fellow at MBS, before being appointed Lecturer and subsequently Senior Lecturer.
Jamie has held a wide variety of service roles, including retail manager for HMV. He has given a number of executive training presentations, been involved in various research and consulting projects at Alliance MBS and delivered invited presentations for Lancaster University Management School, the University of Maastricht, Shell, Vertex, the British Quality Foundation and the social housing sector. He is research director for the Customer Management Leadership Group and presents regularly to practitioners of customer management.
Jamie co-hosted the 2016 Spring Servitization Conference in Manchester and chaired, organised and ran the 1st CMLG academic-practitioner research with impact workshop: CEM & Big Data in January 2016 in Manchester, leading to a special section in the Journal of Services Marketing in March 2017.
Jamie has over 100 academic publications at conferences and in journals including the Journal of Service Research and the International Journal of Operations and Production Management and is co-author of the book Converting Customer Value published by Wiley.
Read about executive education
Other experts
Pratik Chakrabarti
Biography Pratik is a Chair in History of Science and Medicine, at the Centre for the History of Science, Technology and Medicine, University of Manchester. Pratik joined the University in 2015. Previously he was a Reader in History at the School of History, University of Kent. He joined Kent a...
Lucy Gongtao Chen
Dr Lucy Gongtao Chen is an Associate Professor in the Department of Analytics & Operations at NUS Business School. Her research is mainly in the areas of inventory management, supply chain management, and the interface between operations and marketing. Her work is published in journals such ...
Popular Courses
Leading People and Teams
ESMT
Berlin, Germany
May 28
Leading Digital Transformation
ESMT
Berlin, Germany
May 28
Private Equity: Investing and Creating Value
The Wharton School
Philadelphia, Pennsylvania, United States
Sep 8
The Positive Leader: Deep Change and Organizational Transformation
Stephen M. Ross School of Business
Ann Arbor, Michigan, United States
Jun 23
The Manchester Leadership Development Programme
Alliance Manchester Business School
Manchester, United Kingdom
Jul 1
Leading Strategic Growth and Change
Columbia Business School
New York, New York, United States
Jun 10
Looking for an expert?
Contact us and we'll find the best option for you.