Visual Communications for Social Media

Alberta School of Business

How long?

  • 6 weeks
  • online

What are the topics?

Alberta School of Business

Disclaimer

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Who should attend

Aimed at those who want to better reach and communicate with their target audiences while understanding and building social media skills, including small business owners and those working in government, small to large enterprises, not-for-profits, and board-run organizations.

About the course

Under­stand why and how deci­sions are made around visu­al com­mu­ni­ca­tions and acquire the tools you’ll need to adapt to the ever-chang­ing land­scape of social media. Learn basic design prin­ci­ples that will inform your deci­sions and help you cre­ate an effec­tive and visu­al­ly-pleas­ing online pres­ence. Explore ways of using these prin­ci­ples to empha­size the mes­sage that is being delivered.

What you will learn

By the end of this course, you should be able to:

  • Define design terminology and concepts.
  • Explore the relationships between legibility, typography, and page layout.
  • Demonstrate and apply knowledge of the design process and key principles of design.
  • Acquire skills in how to size and frame images.
  • Apply an understanding of the importance that composition plays in visual communication.
  • Apply knowledge of colour theory to branding.

Experts

Nikki Kathleen van Dusen

Kathleen is an award-winning senior communications professional with 20 years of marketing, PR, brand and digital experience in a broad range of roles and sectors and a post-secondary instructor with 12 years of teaching and instructional design experience. She has a Master of Arts in Communicat...

Visual Communications for Social Media at Alberta School of Business

From  CAD 595$492

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Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

Read more about Marketing

During Marketing courses, you will learn how to develop a business idea and create the right website to promote your product. You will gain the skills to analyze your business performance and make key decisions that improve the efficiency of your bus...

Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.

We are happy to help you find a suitable online alternative.