User Experience lab
Lear how to design impactful user journeys
Explore the mechanics of designing impactful user journeys over three intensive days. You’ll build your knowledge as you work through a real business challenge. Regardless of if you’re a digital expert or new to design, our experienced team will support you at every level.
Get the understanding
Analyse behaviours. Observe how your consumers interact with technology and digital environments. Explore the decision making processes powering the consumer journey to your product or service.
Expand your network
You'll collaborate with peers and multidisciplinary professionals on a real business challenge. That will help you to develop the skills that designers need to make good strategic decisions.
Gain the competence
Test and evaluate the quality of user experience. Learn how to relate your business objectives to the user needs. You'll learn transferable skills that can be directly applied to your own business, workplace and career.
What you'll learn
You'll learn to be a better designer. Practice how to finely balance your customer's needs with the demands of your business. Create value for both.
We'll cover all the bases for you to expand your knowledge. We will stretch you to explore new tools within user experience. Encourage you to test theories on real scenarios. You'll get tangible takeaways on all levels. From mindset, design theories, to cases, practical tools and methods you can apply directly at work.
Explore Human-centred Design Thinking
Grow your confidence in the theory and implementation of a design thinking approach.
Empathise with your Customer
Learn to understand behaviours, characteristics and motivations of your customers. Explore user research tools. Persona mapping.
Customer Journey Mapping
Observe and understand what powers your users toward an intended goal or scenario. Mapping needs and scenarios over their journey.
Prototype your Ideas
Build storyboards, scenarios and wireframes to develop user experiences. Experiment and test ideas with rapid prototypes. Innovate through Technology Explore global trends in digital interface design. Discover technical ideas in responsive design. Design for multi platform experiences.
Take it Beyond the Team
Understand value of user experience design and how to bring clients and colleagues along the journey with you.
How you'll learn
This course will be a high energy and hands-on course held over a three day period. Expect to spend 7-8 hours per day.
Learn with Trusted Practitioners
A chance to get real-life insights from practitioners who will support you in adapting your mindset and skills in design.
Renowned Learning Methodology
Experience methodology that focuses on team collaboration instead of individual effort, and challenges you to grow personally and professionally.
Solve a Real-life Business Challenge
You'll gain hands on experience and direct knowledge of working on a real brief for a real client.
Practical Workshops and Speaker Sessions
Sessions with course leaders to troubleshoot your hurdles and support your progress. Workshops to experiment and explore peer based learning.