Healthcare Management


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  • online
  • on demand



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Who should attend

  • Medical, nursing, and dental professionals
  • Physical therapy professionals
  • Veterinary professionals
  • Pre-med, pre-dental and pre-vet students
  • Anyone new to administrative and managerial responsibilities in a medical or dental practice, hospital, or long-term care facility

About the course

Healthcare isn’t limited to patient care. Today’s most successful healthcare professionals are also well versed in essential business and management concepts. Whether you’re running your own practice or managing others in a clinic, department or nursing floor, you must be able to effectively lead the people around you, understand the financial landscape, create budgets and navigate the regulatory environment.

This certificate program is aimed at giving doctors, nurses and other healthcare professionals the basic knowledge and skills needed to manage people and programs efficiently and within the bounds of government regulations.


Managing People in a Healthcare Setting

Managing people in a healthcare organization is all about effective communication and good leadership practices—both of which will allow you to create a top-notch team. In this course, Dr. Karpman will share his expertise in medicine and business and give you a framework to evaluate yourself and the people you work with through the lens of your organization's mission, vision, and values. You'll also work to solve communication issues at both the organizational and individual levels.

In the five-part course project, Dr. Karpman will challenge you to define goals and values, plan for performance management, find efficiencies by planning better meetings, refine your mediation skills, and evaluate organizational communication. Dr. Karpman will also talk to you about the importance of promoting a culture of safety, and using time-tested teamwork and performance strategies to improve your organization.

Planning Healthcare Investments and Marketing

To be a true leader in your healthcare organization, you must be able to give informed opinions on strategic investment opportunities. This means you must understand the basics behind capital building projects, new healthcare programs, or any other major initiatives that require critical analysis of investment versus returns, and consideration of funding options.

In this course, Dr. Robert Karpman, a surgeon and entrepreneur, leads you through the processes used in cost-benefit and cost-effectiveness analyses. You will learn about return on investment (ROI), risk, the role of inflation, and how to compare investment opportunities against the returns expected from a simple cash investment.

You will also become well-versed in healthcare marketing, another important form of investment. Included in this course is a five-part course project which will guide you in applying what you learned to your own career. You will also gain a set of tools and resources you can download for future use.

Addressing Healthcare Economics

Healthcare in the United States is a business and, like most businesses, its leaders, staff, and advisors must be focused on revenue. However, there are opportunities unique to the healthcare industry that leaders need to be aware of to truly lead their practice to success.

In this course, Dr. Robert Karpman, a seasoned medical professional, will guide you through must-know information when it comes to surveying the financial and economic opportunities within your organization. Much of the course will focus on becoming more profitable by reducing costs, evaluating contracts, improving processes, and maximizing reimbursements. In the course project, you will apply best practices and personal experience to real-world scenarios.

You will walk away from this course equipped to make economically sound decisions in your organization while also keeping your patients' safety and care standards at the forefront.

Assessing Your Organization's Finances

To be an effective leader, healthcare professionals must be able to monitor, analyze, and make decisions about the financial status and growth of their organizations. In this course, Dr. Robert Karpman, a surgeon and entrepreneur, explores the basic elements and practices of financial monitoring and management.

The course begins with a look at common financial statements. You will then examine financial ratios and determine how they can be used for benchmarking and performance management. Finally, you will look at financial projections and how they are used to support business plans. At the end of this course, healthcare professionals who have little or no financial experience will be able to analyze and work with their organization's financial reports.

Guiding Your Organization’s Costs and Budgets

Healthcare organizations today must pay as much attention to their financial performance and profitability as they do patient care. This means that healthcare leaders must have a firm grasp on cost accounting and budgeting.

This course is designed to help you to use accounting and budgeting techniques to improve your organization's bottom line. It begins with a look at best practices in cost accounting, and then moves to broader, strategic steps you can take to implement managerial accounting. The latter half of the course focuses on budgeting, including different approaches to budgeting and the importance of addressing budget variances.

The four-part course project helps you apply what you learn to your own situation, and a set of templates and downloadable tools provide resources designed to assist you as you implement key concepts in the course.

Improving Quality and Performance of Healthcare Services

Patient care, outcomes and safety are of utmost importance in healthcare. This course will explore how to provide stellar service that focuses on safety and positive patient experiences while implementing new systems to enhance operational efficiency.

This course focuses on the processes, standards, measures, and tools that enable you to improve both the quality and efficiency of your healthcare services. The course begins with a look at expectations and standards upheld by rating services and regulatory agencies, and then considers how inpatient and outpatient performance measures can be implemented. It moves on to address the use of root cause and failure mode analyses as well as efficiency improvement tools relevant to healthcare. The course concludes with specific steps you can take to improve patient satisfaction scores.

The five-part course project helps you apply what you learn to your practice, and provides a set of templates and downloadable tools designed to assist you as you implement key concepts in the course.

Navigating the Healthcare Regulatory Environment

With lives at stake, the healthcare industry is subject to many complex regulations. Understanding and navigating the government regulations is an important responsibility of all healthcare leaders.

With a practical focus, this course outlines an approach designed to help you understand and comply with the essential requirements of regulatory agencies. The course begins with a look at regulations and the government bodies that issue them. It moves on to discuss the role of compliance officers within an organization and the steps an organization can take to ensure regulatory compliance. The course concludes with a discussion of healthcare liability and how organizations can reduce their exposure, routinely as well as in the case of medical error.

The four-part course project helps you apply what you learn to your own situation, and a set of templates and downloadable tools provides resources designed to assist you as you implement key concepts in the course.

Key course takeaways

  • Manage cross-disciplinary teams effectively in order to hit organizational goals
  • Analyze financial statements to assess the financial stability and progress of an organization
  • Apply standard financial ratios to financial data to make strategic decisions
  • Use a systematic analysis to assess the impact of proposed purchases or services
  • Apply the principles of service marketing to healthcare organizations
  • Add value to patient and payer relationships through the application of marketing principles
  • Determine economic strategies suited to the dynamics of healthcare
  • Apply best practices in cost accounting to improve profitability of a healthcare unit or organization
  • Select a budgeting approach and develop budget estimates
  • Consider quality expectations and standards relevant to healthcare facilities
  • Implement inpatient and outpatient performance measures defined by reimbursement providers and regulators
  • Prepare to implement guidelines and practices that meet healthcare and labor regulations

What you'll earn

  • Business Excellence for Health Professionals Certificate from Cornell Dyson School
  • 56 Professional Development Hours (PDHs)


Robert Karpman

Dr. Robert Karpman received his medical degree from the University of Pennsylvania and an MBA from the University of Phoenix, while he was the director of the Phoenix Orthopedic Residency Program. Dr. Karpman has been an entrepreneur for most of his 34 years in the healthcare arena. During his re...

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Healthcare Management at eCornell

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Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

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