Generative User Experience Research

Alberta School of Business

How long?

  • 7 weeks
  • online

Alberta School of Business

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Who should attend

Students from all educational backgrounds welcome.

About the course

Under­stand­ing your user is key to build­ing a suc­cess­ful expe­ri­ence. Learn how human-cen­tred design can gen­er­ate user insights using quan­ti­ta­tive and qual­i­ta­tive meth­ods such as sur­veys, inter­views and in-con­text obser­va­tions. This course will also teach stu­dents how to sum­ma­rize their research using Expe­ri­ence Map­ping, Jour­ney Map­ping, Per­sonas and Ser­vice Design Blue­print. This course will also touch upon legal and eth­i­cal concerns.

Experts

Justin Scherer

Justin Scherer has been conducting research and designing software for a decade or so. He has worked for multi-national banks, national marketing campaigns, and small humanitarian not-for-profits; as a design team of one and on big teams; surrounded by whiteboards and ping pong tables at an offic...

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Generative User Experience Research at Alberta School of Business

From  CAD 595$480

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Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

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