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Melbourne Business School

General Management Program

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Next dates

Jun 24—28
5 days
Melbourne, Australia
AUD 10100 ≈USD 7219
AUD 2020 per day
Aug 26—30
5 days
Melbourne, Australia
AUD 10100 ≈USD 7219
AUD 2020 per day
Oct 28—Nov 1
5 days
Melbourne, Australia
AUD 10100 ≈USD 7219
AUD 2020 per day


Improve the way you manage day-to-day business and other core work functions with our General Management Program.

Combining business theory and practice, we give you a foundational understanding of supervising others, strategy, finance and marketing, and how they work together to create a successful organisation.

Our program is a great opportunity to broaden your executive skills and perspectives, while building the confidence needed to lead across different organisational functions.

Key benefits

  • By the end of the program, you will be able to:
  • Lead with a broader perspective
  • Increase managerial impact
  • Build robust, resilient teams and foster collaboration
  • Interpret financial data
  • Align marketing and strategy
  • Create and implement a strategic direction.

Program journey

Your program journey is designed to ensure you emerge with new skills and behaviours, aligned with your learning goals.

Program preparation

  • Self-assessment questionnaires
  • Access to workshop materials through our online-learning platform

Program (residential)

The following key themes are explored:

  • Strategy
  • Marketing
  • Finance
  • People management
  • Organisational change.


  • Continued learning through access to program materials and facilitators via our online-learning platform
  • Webinars to reconnect, check-in and dive deeper into particular content.

Who should attend

  • Experienced senior managers who are being positioned to take on a general management role
  • General managers who have recently moved into their role


Brandon Lee joined Melbourne Business School in 2014 and is currently Associate Professor of Business Strategy. Upon completing his PhD in Organisational Behaviour at Cornell University, Brandon was an Assistant Professor of Strategy and Entrepreneurship at London Business School. Brandon’s res...
Presenter of financial management workshops for companies , executive education providers , government and not-for-profits. Director of a range of unlisted public and private companies. Current lecturing engagements include: • Program Director for Melbourne Business School's Finance for Non-Fin...
Don O’Sullivan joined Melbourne Business School in 2008 as an Associate Professor of Marketing. After completing his PhD at University College Cork, Don continued at Cork as a lecturer for eight years before travelling to Dublin to become the Director of Strategic Marketing at TecBrand. Don’s r...


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