Who should attend
- Clinicians, medical personnel and staff transitioning into administrative, management, director, or executive leadership roles
- Healthcare professionals with supervisory, management, or executive-level responsibilities
- Hospital and healthcare facility administrators
- Department directors
- VP and C-suite executives
- Hospital board members
About the course
In the innovative and dynamic industry that is healthcare, executive leaders of the field must equip themselves with the ability to guide their organizations and teams through times of change. They must be able to lead their organizations through the physical change in addition to successfully interacting with multiple affiliated entities. An executive leader’s credibility, authority, and ability to keep a team focused and motivated are under constant scrutiny. And rightfully so—it’s the leader’s job to communicate strategy, negotiate skillfully, influence team behaviors, and deliver results. Simultaneously, leaders in healthcare must be able to master the quantitative and qualitative approach to innovation in the healthcare setting, focusing on the levers of strategy, measurement, leadership, and culture.
The Executive Healthcare Leadership Certificate provides you with critical skills to lead your organization to success through a series of six core courses and two electives that give you the flexibility to customize the program to your goals. As a result of completing this certificate, you’ll have practiced concrete strategies to increase your effectiveness in leading your organization.
Changing Organizational Culture in Healthcare
Healthcare delivery continues to be in a state of constant change and as a result, today's healthcare leaders must transform the way their organizations respond to and lead change initiatives. In this course, professionals will “reset” their thinking around how best to understand, measure, implement, and lead successful change initiatives.
Leaders will assess their current culture, map out the ideal future state, create a business strategy consistent with the organization's vision and values, and ultimately implement the strategies or business processes needed to affect and support the organizational culture they want.
Aligning Healthcare Products, Services, and Strategies
Healthcare organizations and the physicians who run them often approach the task of management in much the same way as they approach a patient: they quickly identify symptoms or problems, make a diagnosis or analysis, and develop a treatment plan or solution. While this technique may work when making decisions about day-to-day operations, it's inadequate for evaluating the overall health of an organization and for making long-term survival plans. Effective strategic planning requires healthcare managers to shift their perspective from being a service organization to being a business.
This course teaches you several models to help you lay the foundations of a strategic plan based on the existing strengths, weaknesses, opportunities, and threats facing your organization. Ultimately, you will learn how to collect the right data to help you evaluate whether to invest in, discontinue, or develop certain products and services to ensure any strategic plan you devize will be profitable and in alignment with your organization's mission and vision
How to Build A Strategic Plan for your Healthcare Organization
Many medical groups develop strategic plans that are never implemented because the plans did not articulate how to measure progress, did not assign resources to do the work, and did not consider how to report on the goals.
This course asks you to apply organizational information you've gathered using analysis tools such as SWOT, BCG, and Porter's Five Forces to develop a strategic plan that includes specific details about who, what, when, where, and how to work on each of the agreed-upon strategic goals.
Ultimately, this course will equip you with the tools to be able to develop a comprehensive strategic plan that involves the right stakeholders and that aligns with your organization's core mission and values.
The course Aligning Healthcare Products, Services, and Strategies is required to be completed prior to starting this course.
Leading Change in Healthcare Organizations
The American healthcare system is continuously in flux and requires adaptability from those working in the industry. As a leader, it’s also imperative that you make your organizations efficient and safe; improving quality is job number one. This unique balance of priorities requires healthcare leaders to ensure that everyone across the organization is in support of and working towards achieving new initiatives that will secure organization’s competitiveness into the future.
In this course, you will learn how to prepare your organization for change at the individual, departmental, and organizational level by focusing on communication and the development of a change management plan.
Strategic Decision Making
The ability to make effective and timely decisions is an essential skill for successful executives. Mastery of this skill influences all aspects of day-to-day operations as well as strategic planning. In this course, developed by Professor Robert Bloomfield, Ph.D. of Cornell University's Johnson Graduate School of Management, you will hone your decision-making skills by following a methodology based on tested actions and sound organizational approaches. You will leave this course better equipped to confidently tackle any decision large or small, and you'll do so in a way that creates the optimal conditions for success.
Leading Collaborative Teams
In today's workforce, adaptation and responsiveness are key elements in the success for an organization. As turnaround times shorten and demands increase, organizations must leverage teams to reach strategic goals and fulfill initiatives. Based on the expertise and research of Kate Walsh, PhD, students in this course will diagnose team needs, set expectations for development, utilize conflict to augment change, and build team autonomy to support leaders in embracing a more strategic focus.
Elective (2 Courses)
KEY COURSE TAKEAWAYS
- Evaluate initiatives for their applicability in reaching targets
- Involve stakeholders in defining, refining, implementing, and evaluating the strategic plan
- Recognize and compensate for psychological factors in yourself and in others that affect decision quality
- Create a strategic vision for your organization and identify areas for improvement and potential growth
- Devise employee-related practices that improve your organization and thereby enhance service outcomes to customers
- Implement healthy team behaviors and functions
- Diagnose team skill sets and develop a plan to build synergy and collaboration
- Respond decisively and consistently when faced with situations that require a decision
- Detect and address impediments to your credibility with subordinates, superiors, and others with whom you interact professionally
- Evaluate factors that undermine employee motivation and engagement in your organization
- Explore critical decisions such as when to negotiate, when not to negotiate, whether you should make the opening move in a negotiation, and how many issues you want to put on the table
WHAT YOU'LL EARN
- Executive Healthcare Leadership Certificate from Cornell College of Human Ecology and Cornell SC Johnson College of Business
- 64 Professional Development Hours (6.4 CEUs)
- 45 Professional Development Units (PDUs) toward PMI recertification
Biography Professor Glen Dowell is an associate professor of management and organizations at the Johnson Graduate School of Management. He researches in the area of corporate sustainability, with a focus on firm environmental performance. Recent projects have investigated the effect of local demo...
Since coming to the Johnson Graduate School of Management in 1991, Prof. Robert Bloomfield has used laboratory experiments to study financial markets and investor behavior, and has also published in all major business disciplines, including finance, accounting, marketing, organization behavior, a...
Samuel Bacharach is the McKelvey-Grant Professor of Labor Management and the Director of the Smithers Institute. He received his BS in economics from NYU. His MS and Ph.D. from the University of Wisconsin. Upon joining the Cornell faculty in 1974, he spent most of his time working on negotiation...
Dr. Kate Walsh is the Dean of the School of Hotel Administration, and is an E. M. Statler Professor. She received her Ph.D. from the Carroll School of Management at Boston College and her M.P.S. degree from the School of Hotel Administration. She holds a Bachelor of Science degree in Accounting f...
Nick Fabrizio PhD, FACMPE, FACHE, is a principal consultant with the MGMA Health Care Consulting Group and serves on the faculty at Cornell University’s Sloan Program in Health Administration, where he has also served as the executive in residence. His primary expertise is in physician practice m...
Academic Expertise My area of expertise is organizational ecology; that is, I study the way in which the planning, design, and management of complex facilities such as hospitals and large corporations and R&D units affect how individuals, teams, and organizations function. Current Profession...
Brooke Hollis serves on the leadership team of the Sloan Program and the Institute for Healthy Futures working on alumni and industry external relations. He also mentors students and serves as a faculty member. Beyond his appointment at Sloan, his ongoing professional consulting activities stra...
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