E-commerce: Starting Your Online Business

Regent Business School

How long?

  • online
  • on demand

Regent Business School

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About the course

Online business has created a huge shift in business practise. In a busy world, online shopping has freed up time for family and leisure.

Quality of life and ease of shopping has improved drastically. Online business has created financial freedom never experienced before. Lower overheads, lower bank loans, lower staff requirements and higher customer reachability.

The course will begin with a brief history of how E-Commerce has evolved in a very short period of time and prepares you with the tools you require to start your own online business.

Key features

  • Define what an online business is and be familiar with its history
  • Understand the benefits of an online business and the planning required to starting and running an online business
  • Identify a niche market and devise ways to build an E-Commerce website
  • Comprehend what a payment gateway implementation involves and how it functions
  • Outline features of a shipping strategy
  • Identify key E-commerce features for website development
  • Choose an appropriate E-Commerce platform for an online business
  • Interpret digital marketing and examine possible digital marketing tools that can be implemented
  • Explain what SEO is and how it works
  • Discuss strategies to build an online brand and how to increases conversion rates

This course comprises of three units, with each unit providing theoretical and practical insights, video explainers, and case studies to support learning.

Module 1

Serves as an introduction to setting up an online business. This module encompasses a definition and brief history of its development, as well as outlines the benefits of managing and investing in an online business.

Module 2

Provides a guideline to starting and running an online business and discusses key factors to consider when developing a business website.

Module 3

Discusses digital marketing tools to building an online brand. This module also provides insight on Search Engine Optimisation and discusses key design factors which lead to conversion.

E-commerce: Starting Your Online Business at Regent Business School

From  ZAR 250$17

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Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

Read more about Information Technology

A large part of the courses provides basic information so the students are not required to have any IT qualifications before enrolling. Most of the IT learning programs are also broken down into specific areas of interest, such as systems analysis, a...

Read more about Marketing

During Marketing courses, you will learn how to develop a business idea and create the right website to promote your product. You will gain the skills to analyze your business performance and make key decisions that improve the efficiency of your bus...

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Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.

We are happy to help you find a suitable online alternative.