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Who should attend
- Business and data analysts
- Managers and executives
- Product managers
- Anyone who works with data
- Graphic artists
About the course
As more and more industries and organizations harness the power of big data, the ability to illustrate trends and patterns within a data set has become invaluable. Data visualizations allow concise communication that directly informs strategic decision-making in a function or organization. You will begin this certificate by examining different data types and how they are expressed within Tableau. As you become more familiar with Tableau, you will practice building basic visualizations based on standard analysis and audience evaluation. As the courses progress, you will move beyond basic analysis, incorporating critique and feedback to introduce you to the iterative process of visualization. Ultimately, you’ll come away with the confidence to use your data visualization skills to tell a compelling story.
Creating Data Visualizations with Tableau
In this course, you will explore how to create common visualizations based on your data and goals. We will learn the steps you must take to successfully create a great chart. These include planning the chart, collecting and preparing your data, and choosing an appropriate chart type. You'll examine the different categories of visualizations and determine the best chart for your purposes
Enhancing Data Visualizations with Tableau
After creating an initial version of a chart, how do you make it better? In this course, we'll explore the process for creating great charts. First, you'll explore how best to plan and draft your chart. Then, you'll need to eliminate distractions in the chart to make your visualization clear. It's also important to emphasize the most critical data in your chart. We'll look at how our brains process visualizations, and how you can use this information to better design your chart. Lastly, we'll examine how to adjust a chart to target your audience and the iterative process you can use to improve it.
Telling a Data-Driven Story with Tableau
In this course, we will study how you can make a set of charts in Tableau that tell a story to help your audience understand and remember your message. We'll also talk about different approaches to handling technical or complicated content and techniques for getting feedback so that you can improve your presentation.
KEY COURSE TAKEAWAYS
- Create visualizations that transform raw data into actionable information that drives organizational change
- Improve data visualizations to ensure they resonate with the target audience
- Tell a compelling story with your data to gain stakeholder buy-in and drive organizational change
Ben joined the Cornell Center for Advanced Computing in 2016 as a member of the Consulting Group. He previously spent fourteen years at Cornell as an image synthesis researcher in the Program of Computer Graphics. Ben also has fourteen years of industrial experience developing commercial-quality ...
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