Who should attend
The course assumes that you have a role at a regular management level, as opposed to a specialised innovation job; which includes:
- Executives and managers challenged with making innovation a reality in their organisations;
- Anyone who requires their organisation to have a more innovative culture; and
- Anyone considering starting their own business and wanting to create an innovate ready organisation from the outset.
About the course
Generate winning ideas, drive fresh concepts and build a culture of innovativeness within your organisation.
Learn how to access creativity ideal to unlock meaningful ideas, build and sustain a culture of innovation readiness within your organisation. Whether it is incremental innovation, process innovation, service innovation, business model innovation, or any other type of innovation, this programme will assist you to create and sustain winning conditions for innovation and implementation through all the stages, from idea generation to bottom-line results.
This programme draws on real-life company case studies and employs a mix of lectures, videos and workshops. As such, the course is very hands on; it is not a theory-intense course, but has a strong practical focus. By the end of the course, you feel that you have covered some of the most important authors and current trends in the field.
How you will benefit
At the end of the programme, you will be able to:
Drive innovation in your team, department or company; * Formulate an innovation strategy; * Establish a process for innovation in a department or company; * Define good criteria for idea filtering; * Understand how to change people’s behaviour and motivate creative action; and * Understand the most important trends and theories in the innovation industry, such as crowd sourcing, open innovation, rapid prototyping, ethnographic studies, choice architecture, social engineering and human factors design.
Key focus areas
- The world of business and how we need to be responding innovatively;
- The role of the leader as an innovation architect;
- The human need, state and links to innovation;
- Understanding why certain companies are considered to be innovative;
- Empathy, language and a mind-set for innovation;
- Entrenching ‘bottom-up’ innovation in big organisations;
- Creating highly innovative teams and learn how to reframe problems; and
- Future skills and their link to innovation readiness.
Brad Shorkend is an agitator & thought provoker… he works with business leaders around the world helping them to be constantly innovation ready and to create exceptional employee and customer experiences that translate into kick-ass innovation, constant relevance, and significant revenue. He...
Videos and materials
Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.
We are happy to help you find a suitable online alternative.