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Craft and Deliver Your Message With Authority and Authenticity – Powerful Communication

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Effective communication can impress people but powerful communication can move people to action. This course identifies the elements of powerful communication and teaches the participants how to harness and utilize their own individual skills to become a communicator that persuades, inspires, and transforms. The course will be highly interactive with group exercises, skills assessment, demonstrations, critiquing and opportunity for on-site application.

Time Allocation - Topics

10% The components of powerful communication

  • Identify the elements of powerful communication
  • Assess your current communication skills

25% Powerful Communication requires real connection

  • Connect not just communicate
  • Being more relatable
  • Gaining and building credibility
  • Turn perceptions into persuasion

10% Excel at Listening

  • Define and hone active listening skills
  • Hear what is not being said
  • Listening to what your audiences hears

25% Crafting a Powerful Message

  • Understanding and identifying your target audience
  • How to “story arc” your message
  • Choose the most effective words to boost the power of your message
  • The power of storytelling, illustrations, and demonstration
  • Identifying and avoiding common pitfalls in crafting your message

30% Delivering your message

  • Wow them in the first 20 seconds
  • What you say without saying a word (nonverbal communication)
  • How to get over anxiety and nervousness


Primary -- LEADERSHIP DEVELOPMENT: Executive Development, Communicating with Influence, Effective Presentations

Secondary -- PLANNING/ORGANIZING: Evaluating Alternative Solutions, Developing Specific Plans



Dr. Debbye Turner Bell is a veterinarian, journalist, minister, motivational speaker, wife, and mother. For three years, she served as the lead U.S. news anchor for Arise News, a global cable news network. She hosted a daily evening news broadcast called “Arise America”. Currently, she can be see...


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