Beer Sales and Training

School of Hotel Administration

How long?

  • 1 day
  • online

School of Hotel Administration

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About the course

In any industry, even the most innovative product cannot sell itself. Training and education is essential to positively impact sales. This course will give you the tools needed to train your staff on your beer program, so they can educate your customers. This includes educating non-beer drinkers that there is a beer for everyone and pairing beer with food for even greater guest experience.

Topics Include

  • Educate a customer with knowledge that allows them to select a beer that fits their tastes
  • Sell beer to the non-beer or casual drinker
  • Conduct quality analysis (QA) of common beer faults
  • Identify the importance of proper pouring
  • Pair beer with food to enhance your guest experience

Experts

Douglass Miller

Biography Douglass Miller has over 30 years of industry experience in restaurants, hotels, resorts, and education. He has worked around the country including Las Vegas, San Francisco, New York City, Hawaii, Santa Barbara, CA, Philadelphia, and Washington DC. Four Seasons Resorts and Hotels, Wyndh...

Beer Sales and Training at School of Hotel Administration

From  $769

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Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.

We are happy to help you find a suitable online alternative.