Who should attend
- General managers
- Assistant general managers
- Senior operational leaders
- Senior hotel managers
- Aspiring senior leaders
About the course
In this course, you will develop an understanding of how hospitality real estate fits into a typical owner’s investment portfolio and articulate how your property contributes to the overall ownership investment strategy and goals. You will examine the different approaches to the asset manager role, which often depends on the ownership and property needs. You will determine how the asset manager who works with your property functions in their role. You will review the typical design and contents of an asset management plan and analyze the strengths and weaknesses of your hotel from the asset manager’s perspective. By the end of this course, you will gain an understanding of the perspective of the hotel owner so you can more effectively collaborate with the owner and asset manager by closely aligning your hotel goals with the goals of ownership.
Participants who complete this course will be able to...
- Define how your property relates to the overall ownership investment strategy and goals
- Examine the styles of asset managers and develop a clear picture of the role of the asset manager associated with your property
- Explore the typical asset management process and identify key strengths and weaknesses of your hotel that might fit into the asset management plan
Jan A. deRoos is the HVS Professor of Hotel Finance and Real Estate at the Cornell SC Johnson College of Business. He has devoted his career to teaching and research related to hospitality real estate, with a focus on the valuation, financing, development, and control of lodging, timeshare, and r...
Jeanne Varney is a lecturer at the Cornell School of Hotel Administration. She resides in the property development and management department, where she is responsible for the curriculum in Hospitality Facilities Management, Hospitality Asset Management, Sustainable Development, and Introduction t...
Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.
We are happy to help you find a suitable online alternative.