About the course
This course is brought to you by Dr. Daren Martin who is known as The Culture Architect. Great company cultures do not happen by default, they happen by design. Knowing how to create a great company culture in your work environment or on your team is one of the most valuable skills you can develop as a leader. Drawing on his book A Company of Owners and other resources, Dr. Martin will map out a strategy for designing an Optimal Company Culture for your Industry and Company. He will provide the ABCs of how to Architect a Company Culture where people thrive and profits skyrocket. He will teach you skills and tools that can move your company towards 100% high engagement instead of the typical 29%. Establishing A Company of Owners results in a company where everyone treats the company as if it were their own. Zombie employees become extinct while rock-star employees thrive throughout. A Company of Owners drives an increase in performance and profitability. One Harvard study revealed that Companies that get their Culture right see an increase in their Net Profitability by as much as 756% over a 10-year period. Learn how to make yourself indispensable to any company by acting like an owner as well as how to be the hero of your company by helping to drive significant Culture change.
20% The Case for Culture
- Failing Cultures
- Winning Cultures
- Benefits of creating a great Company Culture
- Company Culture Killers
- Types of Cultures
40% The ABCs of Architecting a Company of Owners
- A Achieve The Value and Importance of Identity
- B Belonging Building a True Enterprise
- C Creating Meaning
- Space Getting it Right
30% The Core Behaviors of an Owner
- Showing Up
- Leaving Things Better
- Going to The Ball
- Bring a Plan Not Just an Idea
- Map Out Your Own Plan for Culture Transformation
Dr. Daren Martin - The Culture Architect advises, speaks, and writes books on Company Culture, Employee Engagement, Sales, Leadership, Customer Experience and more. His bestselling book, A Company of Owners has sparked positive change at companies around the world and has been called "Best book I...
Videos and materials
Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.
We are happy to help you find a suitable online alternative.