June 4, 2021

Do you find it hard to sum up what you do in just a few words? Worry about how to stand out in a crowded market? Or are you just starting your business and don’t know where to begin when it comes to your brand (in fact, you’re not even sure what a brand is…)? Don’t worry. Kim Arnold is here to...

The Art of Getting What You Need Funding. Staffing or equipment. Promotion. No matter what you’re asking for, a strong business case can open the door to getting what you need. This program is designed to help you achieve success by building a compelling business case. Learn what decision...

This workshop introduces the core principles that underly effective B2B marketing practice. B2B organisations are increasingly recognising marketing’s role and contribution to achieving their performance targets. This requires specific marketing capabilities and knowledge that combine marketing...

Perhaps you’ve taken on a marketing role where you’re expected to write persuasively? Maybe you’ve already been giving it a go, but are looking for some formal guidance and direction? This highly interactive and popular course will take you through the fundamentals of good copywriting and alert...