Best executive courses in Marketing

The Chartered Institute of Marketing

B2B Social Selling

Do you have an active social media presence but unsure of how to turn fans, followers and connections into customers? This interactive one-day workshop gives you the tools and the know-how and the processes to drive your social media audience into your sales-funnel and encourage them to make a...

The Chartered Institute of Marketing

Digital Copywriting Masterclass

Writing copy for the digital world is always demanding. The pressure is on to create compelling content for the web, as well as engaging emails, social posts and ads. Now’s the time to build on your existing experience and take your writing to a new level. In this interactive masterclass,...

The Chartered Institute of Marketing

Conducting Market Research Online

Conducting market research online has come into its own in recent years and in many cases can be the optimal way to collect information. Using an online survey can be a speedy and cost-effective means of gathering information to support business decisions and validate marketing strategy. Recent...

MCE

Fundamentals of Marketing: Your Action Plan for Success

As a marketing professional, you need to have a clear understanding of your markets and what drives your customers' decisions to buy. In this course, you’ll get modern techniques for analyzing markets and quantifying customer needs, wants, and preferences (NWP). Learn tactics to utilize the 4 Ps...

MCE

The Virtual Trainer: Success Strategies for Facilitating Live Online Training

The demand for live, online e-learning is rapidly increasing—but many trainers aren’t well equipped to meet its unique challenges. It’s no small task to juggle course content, speak and listen well, show visuals, respond to chat messages, avoid silences, poll participants and manage interruptions...

MCE

An Introduction to Business Transformation and Digital Strategies

Reimagine your business in the third digital decade. Business adaptation to digital times goes far beyond the adoption of latest technologies, digitization of processes or new ways to interact with market audiences. After two decades in the new millennial that were very much about how people...

University of Salford, Manchester

Strategic Marketing Programme for Directors

The marketing function is an essential element of any corporate strategy. Do you want to learn how to exploit the marketing function in your organisation for sustainable competitive advantage? Whether you are an aspiring or an experienced Director, with limited or no marketing background,...

The Chartered Institute of Marketing

The Sustainable Marketer

Marketers have a significant role to play when it comes to sustainability and responsible marketing. This course demonstrates how to build a business case, gain boardroom buy-in, and take the lead in driving sustainable practice. The course explores examples from companies from all over the world...

International institute of management in technology

Big Data & Interactive Systems

From business intelligence and big data analytics to application to improve products and services. How can the daily-flood of data be made understandably and usable for successful business decisions? Drowning in data a company in the digital era must know how to handle them but also how to use...

The Chartered Institute of Marketing

Google Analytics 4

The latest Google Analytics 4 update focuses on helping marketers improve their understanding of how customers interact with business and develop deeper insights into campaign ROI. The key features include:  Insights powered by artificial intelligence (AI) Deeper audience integration...