Best executive courses in Consumer services

IMD Executive Education

Marketing Management (MM)

Employ data and insights to calculate your customer life-cycle value Use evidence-based analysis to have better team interactions Learn how to co-create value with your customers - and capture it Create a value-based action plan ready to deploy in your business Win, serve, and retain...

IMD Executive Education

Digital Execution

Develop a clear roadmap to execute your digital business transformation strategy Acquire the capabilities to partner with other organizations to succeed in your digital journey Identify fast and effective implementation methodologies Actively manage people, processes, data, and...

School of Continuing Studies

XMKT-735 Building Digital Brands

Whether a B2C, B2B, non-profit or government agency, an organization’s most valuable asset is its brand. This course explores foundational ideas as well as more recent developments impacting the creation and management of a brand in today’s digitally-dominated marketplace. For instance,...

The Chartered Institute of Marketing

Content Marketing

Designed for marketers who are ready to take their content marketing to the next level. The course will arm delegates with the strategic vision, practical skills and confidence to create solid content-led programmes designed to drive traffic from media sites, social media and search engines, and...

Kellogg School of Management

Consumer Marketing Strategy

Formerly Kellogg on Consumer Marketing Strategy The consumer marketplace is drowning in noise. To break through and have an impact, business to consumer (B2C) marketers must build a focused marketing strategy to guide how they shape the customer journey, and even more importantly, the customer...

The Chartered Institute of Marketing

GDPR Principles

Now, more so than at any time before, marketers need to understand how to achieve the lawful, profitable and ethical use of personal data. The General Data Protection Regulation (GDPR) is one of the most important pieces of legislation to affect marketers, globally. This course will look at the...

HEC Paris

Leading Digital Transformation

By 2030, 50% of the major companies that we know today will have disappeared. In order to survive, all organizations throughout the world have to ask themselves a fundamental question: how can they acquire the agility of a start-up in structures with tens of thousands of employees? The answer to...

ESMT

Design Thinking and Organizational Implementation

The business world of the 21st century is experiencing a dramatic shift. Reinforced by digitalization and a globalized competitive environment, companies have become aware of the necessity to better understand their customers and build lasting ties with them. Markets are moving from the...

Verified

Outstanding Program Design

Kellogg School of Management

Strategic Marketing Communications

Success in today’s marketplace requires the ability to think strategically about marketing communications. Integrating the fundamentals of strategic marketing communications, such as insight and positioning, with new approaches, like digital and consumer engagement, this program will teach you...

MCE

Digital Marketing for Non-Digital Marketeers

Develop fundamental skills in Digital Marketing and put together your own strategic plan. Do you want to know more about Digital Marketing? Does your company or organization needs a better digital presence? Maybe your management is unclear about what digital marketing is and what it means for...