Pau Virgili

Professor of Marketing at Luxembourg School of Business

Biography

Luxembourg School of Business

Pau Virgili, professor of Marketing at Esade, is an expert in new technologies, management, and marketing. He has considerable management experience in international companies, as well as an entrepreneur and consultant. Previously, he was the General Manager of Marketing Europe at HP FMCG and Marketing Manager Europe at Plantronics. Pau Virgili has an MBA (University of Chicago) and is a co-author of the book ”The reconciliation with the customer’. Pau has created technology companies in the areas of mobile-business and online marketing and has carried out consultancy projects in consumer relations management for HP, Nike, Coca Cola, and others. He has lived and worked in Spain, USA, Germany, France, UK, Thailand, Laos and Vietnam.

Education

  • Executive Education Harvard Business School (2006 — 2006)
  • Executive education Columbia Business School (2006 — 2006)
  • Building strategic alliances INSEAD (2000)

Companies

  • Visiting Professor "Marketing strategy for the Digital Era"​ @ MBA and EMBA RSM Erasmus University (2021)
  • Partner KAOS (2020)
  • Professor. Digital transformation Luxembourg School of Business (2019)
  • Visiting Professor Digital transformation Pacífico Business School (2019)
  • International speaker Pau Virgili (2018)
  • Lecturer "Marketing strategy for the Digital Era"​ @ MBA and EMBA ESADE Business & Law School (2016)
  • Independent Consultant Pau Virgili (2015)
  • Author: La Reconciliación con el Consumidor Pau Virgili (2012)
  • Entrepreneur Pau Virgili (2009)

Skills

  • Market Research
  • Marketing Communications
  • Cross-functional Team Leadership

Other

Integrated Marketing, B2B, New Business Development, Mobile Applications, Change Management, Marketing Management, Go-to-market Strategy, E-commerce, Strategic Partnerships, Competitive Analysis, Product Management, Online Advertising, Business Development, Start-ups, Online Marketing, Digital Marketing, Leadership, Advertising, Product Marketing, Business Strategy, Management, Marketing, Entrepreneurship, Marketing Strategy, Strategy

Videos

Courses Taught

Read about executive education

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