Jannine Lasaleta

Assistant Professor to department Marketing. Doctorate of Philosophy, University of Minnesota - Twin Cities at Grenoble Ecole de Management

Schools

  • Grenoble Ecole de Management

Links

Biography

Grenoble Ecole de Management

Areas of expertise

  • Consumer Behavior

Biography

Jannine Lasaleta received her BA in Social Psychology from the University of British Columbia, her MA in Social Psychology from York University, and her PhD in Business Administration from the University of Minnesota. In 2013 she joined the Marketing Department at the Grenoble Ecole de Management (GEM) in France as an Assistant Professor. Jannine’s research investigates how nostalgia affects consumer attitudes, behaviors, and choices across varying contexts (e.g., politics, health). She also examines motivation for money, product choice, and consumption. Jannine’s research has been published in the Journal of Consumer Research and Personality and Social Psychology Bulletin. Her research has been featured in multiple media outlets such as BBC, CNN, Fortune, Huffington Post and on NBC''s Today Show. 

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