Jacquie Hoornweg

at DeGroote School of Business

Schools

  • DeGroote School of Business

Expertise

Links

Biography

DeGroote School of Business

Connecting practice with purpose.

Jacquie Hoornweg is managing partner of a communication, public affairs and policy consultancy working in the energy and urban infrastructure sectors, globally. She advises senior industry leaders on business, regulatory and communication strategy to achieve business goals and manage reputation and brand. In execution on those strategies, her team uses traditional and digital communication strategies and tactics to strengthen relationships and create clear, transparent and engaging communications for both internal and external audiences. The team creates content that brings clients’ value propositions and identities to life for their communities, stakeholders and customers.

Jacquie teaches reputation management in McMaster’s Master of Communication Management (MCM) program, a partnership degree offered by McMaster University and Syracuse University for professionals in the areas of public relations, public affairs, communications management and related fields.

Until 2014, Jacquie served as part of the executive management team at Ontario Power Generation, as an advisor to the President and CEO with management accountabilities that included oversight for all aspects of internal and external brand, communication and relationship management including building mutually-beneficial relationships with Aboriginal communities, stakeholders, government, media, communities surrounding OPG facilities and with OPG’s valued employees. Jacquie has been a member of several boards and chaired the Durham Strategic Energy Alliance, overseeing the 2010 formation of an incubator for entrepreneurs and start-up companies in Durham Region, known today as the Spark Centre. She began her career in media, including several years as an award-winning reporter and editor with the Metroland Durham Media Group.

Read about executive education

Other experts

Meg Seelbach

Meg Seelbach is a Weatherhead Affiliate Instructor who brings nearly 20 years of experience as a consultant, trainer, and coach specializing in emotional intelligence, leadership, communication, and team effectiveness. Since the beginning of 2005, Meg has been a coach for the Academic Careers in...

Alexandre Garcia

Entrepreneur My experience and deep interests: Branding & Communication I am based in: Amsterdam   Son of European immigrants, born and raised in São Paulo, I graduated in Business Administration and Post Graduated in Marketing. With an extensive experience of 13 years in the comm...

Looking for an expert?

Contact us and we'll find the best option for you.

Something went wrong. We're trying to fix this error.