Anthony Tasgal
Lecturer at The Chartered Institute of Marketing
Schools
- The Chartered Institute of Marketing
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Biography
The Chartered Institute of Marketing
Tas has created or endured around 6,000 presentations in his career. As a result, he has been writing and carrying out courses on the subject of storytelling in business for 15 years from the UK to the US and in France. Over that time, he has trained some 1,000 people in the art and science of storytelling. He is the author of The Storytelling Book [LID publications]. It was CIM’s book of the month in December and 2015, runner up in Marketing Book of the Year 2016, and is already in a third print.
P.O.V. Marketing and Research - Founder
Anthony "Tas" Tasgal is a Man of Many Lanyards. He runs his own training company, acts as Course Director for the Chartered Institute of Marketing and the Market Research Society, and teaches courses on Storytelling, Behavioural Economics, and Insightment and Creative Briefing, and also lectures at various universities as well as doing freelance brand strategy. He is the author of The Storytelling Book, the award-winning guide to using storytelling techniques to improve presentations and communication.
Videos
Anthony Tasgal - Story Telling for Cultural Change #ExecLN March 2017
How can multi-faceted policymakers understand 'complex' social norms to make decisions? Webinar Q&A
Leadership, Management & Communications Trainer - Anthony Tasgal
Getting Creative with Behavioural Expert Anthony Tasgal
Anthony 'Tas' Tasgal - Trainer, Author, Speaker - Story telling
We are talking – Innovation!
Anthony 'Tas' Tasgal adds a twist to KM Asia
Discovering The Phoenix
Understanding Behaviour Change in a Time of Disruption with Anthony Tasgal
Tas Speaking at Learn Create Produce event, Guernsey # 1
MRS Trailer finished 1
FoRfest2020 - Applying Psychology to Retail Design that Drives Shoppers Back to Stores
Introduction to Behavioural Economics - What to expect with Anthony Tasgal
Tas Interview on Attention Spam and Massaging vs Messaging
Don’t be boring. Tell better stories in your market research
Read about executive education
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