Courses similar to Business Marketing Strategy (Kellogg School of Management)

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The Chartered Institute of Marketing

671 USD

Strategic marketing focuses on understanding continuously changing markets to build a competitive advantage; maximising opportunities to develop products and services that deliver both customer value and high profit potential. This course will cover: Strategic marketing: define what it is,...

Nov 11, 2021

Online course

671 USD

Indian Institute of Management Ahmedabad

1,674 USD

Digital Transformation is a necessary disruption in today’s business environment. Many organisations are adopting digital transformation strategies to build creative business solutions and redefine organisational processes in the new digital era. This programme offers a guide for the digital...

Nov 13—Dec 12, 2021

Online course

1,674 USD

Indian Institute of Management Ahmedabad

1,604 USD

Today’s domestic business environment is tough and uncertain. Macro economic factors affect demand, and costs; Competitors, both traditional and new age, are disrupting the market, regulators are constantly making new rules of the game and customer expectations are being shaped and reshaped by...

Nov 25—27, 2021

3 days in Ahmedabad, India

1,604 USD

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The Chartered Institute of Marketing

564 USD

Marketing planning allows an organisation to bring together all the elements of marketing, to provide a clear direction and focus based on analysis and insight. This course is designed to help you write better marketing plans by providing a clear framework, taking you step-by-step through the...

Oct 28, 2021

Online course

IMD Executive Education

2,172 USD

Employ data and insights to calculate your customer life-cycle value Use evidence-based analysis to have better team interactions Learn how to co-create value with your customers - and capture it Create a value-based action plan ready to deploy in your business Win, serve, and retain...

Nov 8—Dec 12, 2021

Online course

2,172 USD

eCornell

3,600 USD

Want to gain a competitive advantage for your business? This certificate program will help you address today’s most pressing strategic business questions and design a strategy for your own organization. Using game theory to enhance your view of the marketplace, you will examine change,...

On demand

Online course

3,600 USD

The Chartered Institute of Marketing

1,271 USD

Marketing has become an increasingly analytical, scientific and technology-oriented profession and terms such as ‘big data’, ‘data analytics’ and ‘marketing analytics’ have risen to the fore. This new, ‘hands-on’ workshop has been developed to provide a practical, structured and comprehensive...

Nov 22—23, 2021

Online course

1,271 USD

INSEAD Business School

2,358 USD

Building strategic thinking and financial acumen Thinking strategically is no longer a skill confined to senior leaders; it is now crucial for professional success across a wide range of roles and responsibilities. The greater executives understand business strategy and financial performance,...

Feb 7—Mar 22, 2022

Online course

2,358 USD

Oxford Management Centre

2,350 USD

This Client Management Strategies for Retention & Growth online training course, the customer centricity has always been a desirable characteristic in Business. Still, in an age where switching is friction-free, and all customer experiences are instantaneously shared around the world, it has now...

Dec 12—16, 2021

Online course

2,350 USD

MCE

4,172 USD

In many companies 80% of sales is coming from 20% of the customers. However, are they contributing 80% of the profits? If not, a Key Account Management (KAM) approach may well be the only solution to solve this dilemma. KAM is not a sophisticated sales technique; it is an integrated company...

Oct 25—27, 2021

3 days in Frankfurt, Germany

4,172 USD

How can we help you?

For individuals

  • Analyze individual requirements
  • Provide relevant program recommendations

For corporate customers

  • Development of a customized program
  • Selection of educators with online teaching experience
  • Deployment of a customized LMS