Understanding Business Innovation

Coles College of Business

Coles College of Business

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Read more about Digital Transformation

Digital transformation is the process of adopting and utilizing state-of-the-art technologies in order to boost business activity, improve safety, and...

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In order to keep the company that you are managing or your own business competitive, you need to have a clear plan of action, in other words, you must...

About the course

Growth through innovation. It’s the purest and most satisfying feeling in business. Analysts praise it. Customers adore it. Employees crave it. Investors reward it. Competitors covet it.

Kennesaw State University’s new business innovation mobile-learning programs will help you create innovations that delight customers and drive revenues. The program offers practical knowledge, backed by research, proven in practice, at your fingertips, 24/7.

A Digital Badge Mobile-Learning Program

The Digital Badge in Understanding Business Innovation program integrates innovation principles and tools with gamified mobile learning that educates and entertains. As you conquer quests, tackle challenges and climb levels, you will engage with collaborators who will help you transform your new ideas into new products and services. You will learn how to…

  • Launch innovations that delight customers and leave competitors saying: “How do they do it?"
  • Innovate to create value that drives profits and loyalty
  • Map an emotional interface strategy for every touch point
  • Prototype new products and new business models
  • Play a lead role in building an innovative culture
  • Apply the most popular innovation frameworks
  • Achieve world-class rates of innovation

Experts

Everett Darby

Everett Darby is a senior consultant and partner with Growth River Consulting, which focuses on developing business leaders and teams. He lectures on entrepreneurship at the Terry College of Business at the University of Georgia and is on the faculty of the Certified Professional Innovator Progra...

Steve Olson

Dr. Steve Olson is a pioneer in teaching executives and managers how to innovate to create, deliver, and capture new forms of value for customers, employees, and owners. As Executive Director for the Center for Innovation Excellence at Kennesaw State University (KSU), he both trains executives an...

Neale Martin

Dr. Neale Martin has been working with high-technology companies since 1994, helping them adjust their strategic thinking in light of rapidly evolving market realities. For the past several years, he has worked on updating the principles of marketing in light of research from cognitive psychology...

Videos and materials

Understanding Business Innovation at Coles College of Business

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Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

Read more about Digital Transformation

When it comes to imposing digital frameworks and technologies, whether you’re trying to optimize particular units or the entire organization, you need to minimize the collateral damage in order to have a greater effect. However, it's not always that ...

Read more about Information Technology

A large part of the courses provides basic information so the students are not required to have any IT qualifications before enrolling. Most of the IT learning programs are also broken down into specific areas of interest, such as systems analysis, a...

Read more about Strategy

Strategy courses contain a large amount of practice. You will be able to analyze the company's performance and make a strategic development plan. All practices are based on real cases that each of you may encounter. The courses will also introduce yo...

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