Comprehensive course analysis
Who should attend
The Executive Summer Course in Corporate Communication is designed for:
- Corporate communication professionals
- General managers
- Executives, consultants, analysts and general managers
This executive-level course offers working professionals a highly flexible learning experience that fosters leadership, strategic thinking and corporate responsibility.
Participants for this course are advised to hold at least a bachelor degree and 3+ years of working experience in the corporate communication field and related.
About the course
The four-day Summer Course is a must-attend course for professionals with an interest in corporate communication. You will be presented with the latest developments, insights, and best practices in corporate communication and business administration from our academic faculty and visiting business practitioners.
After the course, you will be able to put your new knowledge, ideas and insights into practice for the benefit of your organisation and your career. During this course you will explore:
- Strategic Corporate Communication
- Corporate Branding
- Strategic Reputation Management
- Organisational Identity
Joep Cornelissen is Professor of Corporate Communication and Management at Rotterdam School of Management, Erasmus University. The main focus of his research involves studies of the role of corporate and managerial communication in the context of innovation, entrepreneurship and change. In additi...
Ansgar Zerfass, born 1965, is Professor in Communication and Leadership (II) at BI Norwegian Business School in Oslo, Norway, since 2013. He is also Professor and Chair in Strategic Communication at the Institute of Communication and Media Studies at the University of Leipzig, Germany. He teache...
Videos and materials
Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.
We are happy to help you find a suitable online alternative.