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WU Executive Academy Vienna

Strategic Foresight

Oct 28—31, 2019
4 days
Vienna, Austria
EUR 3800 ≈USD 4193
EUR 950 per day

How it works


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This program provides an interdisciplinary and hands-on approach to strategic foresight, leveraging ideas and theories from unusual contexts like astrophysics, the humanities, and the arts. Participants gain a sound theoretical foundation of the undercurrents of strategic foresight, and they will be able to put the theory to practice in inverted case studies and assignments. The program takes participants on field trips to the Fine Arts Museum (Kunsthistorisches Museum) as well as the Planetarium where they will do experimental probing in groups.

Participants acquire a critical understanding of contemporary and future best practices. They learn from each other and benefit from diverse and mutual team experiences, leveraging their futures literacy. They acquire a solid toolbox for making future-oriented decisions, considering knowns, unknowns, known unknowns, and unknown unknowns. Upon completion of the program, participants receive a certificate from WU Executive Academy.

In this program you will

  • develop a solid toolbox for making future-oriented decisions
  • understand key methodologies in foresight, including scenarios, weak signals, wild cards and strategic holodecks
  • increase your sense-making of the past, the present, and the future success of an enterprise
  • learn about ways how to implement artificial intelligence into the scenarios equation
  • grasp the process and methodology of strategy development including completely different dimensions
  • work on real-life projects and implement your insights in your own professional environment


DAY 1 Crossing the Rubicon

  • How scientific inquiry and discovery work
  • Insights from adjacent disciplines and natural sciences
  • Feral futures: how to get foresight wrong

DAY 2 Can We Foresee the Future

  • Old strategic instruments seen from a new perspective
  • New avenues in strategic management
  • How to create and use a dynamic foresight toolbox

DAY 3 Where Are those Exoplanets

  • Antecedents of open foresight
  • Driving innovation by open foresight

DAY 4 Towards New Horizons

  • Data Science, Big and Small Data for scenarios
  • The cunning of AI and how to include it in your foresight practice
  • Insights from the arts and humanities

Who should attend

Experienced business or team leader, managing director, progressive thinker, and interested to explore the theory and practice of strategic foresight. You like to be exposed to unusual and paradox contexts like astrophysics, the humanities, and the arts, and you like to do experimental probing in the field in groups. You are curious about what you can learn from other disciplines to develop future-proof strategies and make future-oriented decisions. Participants come from a wide range of industries. They will benefit from their diverse backgrounds and experiences and will be able to apply the acquired foresight tools in their individual business environments.


I am a tenured Senior Lecturer at the Department of Strategy and Innovation, Vienna University of Economics and Business (WU). From 1997-2009, I served in several management practice functions, including C-suite positions in the luxury goods industry, before switching back to Academia in 2010. Th...
Curriculum Vitae since 08/2017 Postdoctoral researcher at the Institute for Integrated Quality Design (IQD), Johannes Kepler University (JKU) Linz, Austria 06/2017 PhD graduation (Dr. rer. soc.oec.) at the Institute for Strategic Management (ISM), Johannes Kepler University (JKU) Linz, Austria ...
In his research Tobias Knoll investigates inter-organizational cooperation agreements with a special focus on their impact on innovating the partnering firm’s business model. Tobias rejoined the Institute for Strategic Management as a research and teaching associate for his doctoral studies in Oc...


Detailed Description
Detailed Description

Next dates

Oct 28—31, 2019
4 days
Vienna, Austria
EUR 3800 ≈USD 4193
EUR 950 per day

How it works

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