Strategic Awareness and Business Acumen

Melbourne Business School

How long?

  • 2 days
  • in person

What are the topics?

Melbourne Business School

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Who should attend

Middle managers

  • Seeking to develop their strategic awareness
  • Looking to gain an integrated understanding of their business system
  • High-potential professionals who want to increase their business acumen

About the course

Get the real-world skills to make informed business decisions, drive performance and create winning strategies.

Develop strategic awareness of your organisation at an enterprise level to make better business decisions. With case studies and simulation exercises that show the key challenges that leaders face around resource allocation, our Strategic Awareness and Business Acumen course is for mid-career professionals who want to increase the impact of their work.

You will learn how to understand strategy as a series of choices and trade-offs, question your business model, leverage trends and perform industry and competitor analysis.

Key Takeaways

Sharpen your strategic thinking

  • Learn to formulate a strategy
  • Identify your sustainable competitive advantage
  • Understand your strategy choices and tradeoffs
  • Analyse your competitive environment

Develop your business acumen

  • Gain an enterprise-wide perspective
  • Build strategic aptitude
  • Assess investment opportunities
  • Build winning business models and leverage trends

Become a strategic leader

  • Lead as a change maker
  • Develop decision-making skills
  • Improve influencing and negotiation skills
  • Collaborate and communicate effectively

Topics Covered

Strategy in a competitive marketplace

Discover tactics to help you forge and execute advanced business strategies successfully

Business models and strategic choices

Understand what strategy is and how to make more effective choices in developing and evaluating your business model

Analysing the competitive environment

Learn how to leverage your relative marketplace to gain financial and competitive advantages

Leading across functions

Improve the way you communicate and collaborate with peers to be a more strategic and effective leader

Experts

Brandon Lee

Brandon Lee joined Melbourne Business School in 2014 and is currently Associate Professor of Business Strategy. Upon completing his PhD in Organisational Behaviour at Cornell University, Brandon was an Assistant Professor of Strategy and Entrepreneurship at London Business School. Brandon’s res...

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Strategic Awareness and Business Acumen at Melbourne Business School

From  3050 AUD$2,182

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