The most successful Sales Managers are those who have not only mastered contemporary best practice in personal selling techniques, but those who are also able to set and lead the implementation of a sound sales strategy, aligned to business objectives. Key to achieving this is having the right mix of sales and leadership skills to do so, such as: how to select forecasting methods, create a sales budget, choose appropriate CRM systems, perform cost analyses, build and lead a sales team; measure and report on performance, and identify pricing strategies.
The UCT Sales Management online course is designed to teach you all of this, giving you a comprehensive and practical skill set in all aspects of modern sales management, leaving you confident in your ability to lead sales within any organization.
What will set you apart
This highly engaging and supported online course will empower you to:
- Gain practical skills in sales management, such as how to select forecasting methods, create a sales budget, choose appropriate CRM systems, perform cost analyses, and identify pricing strategies.
- Learn how to translate the responsibilities of salespeople and sales managers to the greater goal of business development, and measure sales impact within any organization.
- Navigate the team leadership side of sales: explore how to structure, build, train and measure a sales team; develop your own sales training plan; and gain the know-how to develop a compensation plan.
- Have your new competencies recognised when you receive a Certificate of Completion from the University of Cape Town