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The Chartered Institute of Marketing

Sales Bootcamp

Oct 29—31, 2019
3 days
London, United Kingdom
GBP 1785 ≈USD 2250
GBP 595 per day
Apr 28—30, 2020
3 days
Cookham, United Kingdom
GBP 1785 ≈USD 2250
GBP 595 per day

How it works


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This intense three day Sales Boot Camp is guaranteed to ignite your career in sales. Everyone will benefit from this programme, whether selling commodities, products, services or capital goods. Starting by identifying customer needs, this course shows sales people how to present their offer in terms of its contribution to business goals and how to justify the investment.

Learning outcomes

  • Sales appointments or selling products on the phone.
  • The psychology of the six powers of influence that make people buy.
  • Effective questioning and listening skills.
  • Presentation skills.
  • Negotiating and closing skills.

Who should attend

If you are a new or inexperienced sales person who wishes to become more successful by gaining a structured approach to the sales process, this course will send you back to the workplace with a complete plan. If you have sales experience already you will benefit from the disciplined approach encouraged in the course.


Jon Pope has worked in sales and marketing for most of his career, spanning the media, pharmaceutical industry, consulting and HR services. He has run businesses, managed budgets, led sales teams, and worked for large and small organisations, including the Virgin Group and the BBC. He’s bought, s...

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