Project Management Principles

The Chartered Institute of Marketing

What are the topics?

The Chartered Institute of Marketing

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Read more about Finance

Finance is an integral and most important component of any business, so everyone needs to improve their competence in this area. Finance courses will ...

Read more about Project management

Whether it is developing software programs or launching a new clothing line, taking any project from start to finish requires the application of proje...

Who should attend

This course is designed for all individuals who need a clear project management process or are new to marketing, who feel they need a framework and tools to build their delivery skills and confidence.

About the course

This workshop focuses on best practice project management processes, helping you gain a grounding in project management and control principles. Attendees will learn how to set-up, plan and deliver projects to quality, time and budget expectations whilst encouraging team members cooperation and accountability. Throughout the day practical exercises allow delegates to apply learning outcomes to their own live projects.

Learning outcomes

  • Understand what it means to be a project manager and the essential skills required
  • Explore the four key phases to ‘best-practice’ project lifecycle success
  • Learn how to brief and scope a project clearly and set realistic measurable objectives while managing stakeholder expectations
  • Define a project plan, prioritise all the tasks and manage risks
  • Implement and monitor the project plan and organise colleagues to work to deadlines
  • Organise and communicate effectively with the project team so that they understand their role and accountability they have to other team members in a successful outcome
  • Understand why evaluation and measurement is so important and how to do it effectively.

Experts

Lea Raudsepp

Lea worked for many years as a Marketing Project Manager on major brands, before moving into Learning and Development to further explore her fascination with what makes people tick. She believes that project success is often determined before the practical work actually begins and that stakeholde...

Project Management Principles at The Chartered Institute of Marketing

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Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

Read more about Finance

During Finance courses, you will get acquainted with a huge number of financial analyst tools and learn how to work with them. So, you will learn how to make and analyze financial reporting, calculate the main financial indicators of the company and ...

Read more about Project management

Whatever the reason you are considering taking a project management course, there are certain criteria to look for in a course. Undoubtedly, it should meet your needs. If you are a newcomer to the field, a course should provide a complete theoretical...

Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.

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