New Product Development – Managing the Process

The University of Auckland Business School

The University of Auckland Business School

Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

Read more about Digital Transformation

Digital transformation is the process of adopting and utilizing state-of-the-art technologies in order to boost business activity, improve safety, and...

Read more about Marketing

Marketing courses will plunge you into the vast field of marketing. In these courses, you will learn a variety of topics that cover each stage of runn...

Read more about Negotiations

Negotiating is a skill that everyone needs because throughout our lives we face situations that require us to communicate correctly, whether it's buyi...

Read more about Project management

Whether it is developing software programs or launching a new clothing line, taking any project from start to finish requires the application of proje...

Who should attend

  • Product managers and brand managers responsible for introducing new products
  • Anyone wishing to manage a new product development project
  • New product development project team members who wish to better understand and contribute to the process

About the course

Effective management of new product development

New product development (NPD) is the life blood of many organisations. It drives growth, customer value and return to shareholders. Through a combination of theory, practical examples, New Zealand case studies and group discussions, participants of this course learn how to:

  • Pick the right ideas and position their projects for success
  • Effectively manage the projects, focusing on timely delivery within budget and scope
  • Manage conflicts and negotiate successful outcomes
  • Create an effective team
  • Fast-track their projects

Topics covered

The course covers all aspects of new product development with a particular focus on project management. Topics will include:

  • The "fuzzy front end"
  • Portfolio management
  • Strategic planning
  • Concept development
  • Initial high-level feasibility assessment
  • Defining scope, time and cost
  • Managing progress, risk and change
  • Management of multi-disciplinary teams – team establishment, motivation, negotiation and influencing

The course includes a discussion of effective NPD projects in a New Zealand business context.

This course is highly interactive, including small group work, role plays, breakout sessions and open forum discussion of issues. The primary objective of the course is to provide practical hands-on techniques and approaches that can be applied immediately in the field. A set of basic project management tools and templates in electronic form is made available to participants to customise for use in their own work environment.

Outcomes

You will:

  • Improve your ability to manage the NPD process from end to end, ensuring it is well planned and executed
  • Understand how to effectively organise, coordinate and motivate a multi-disciplinary team
  • Develop techniques for dealing with typical issues that arise during the NPD process

Your organisational will:

  • Get new products to market faster and cheaper
  • Get more productivity out of your new product development teams
  • Reduce intergroup conflict and inefficiency in the new product development process

Experts

Rob Verkerk

Rob Verkerk has more than 30 years’ operational management, project management, event management and consulting experience. He is the Managing Director of Scope Services Ltd, a project management consultancy and training organisation. Rob is currently actively engaged in major project management...

Saskia van der Geest

Saskia van der Geest MSc. is an active consultant and coach in the field of New Product Development. She helps management teams to improve profitability and market share through setting up their organisations to predictably deliver a continuous stream of profitable high quality new products (or s...

Videos and materials

New Product Development – Managing the Process at The University of Auckland Business School

This course has no confirmed dates in the future. Subscribe to be notified when it is offered.


Something went wrong. We're trying to fix this error.

Thank you

Someone from the Coursalytics team will be in touch with you soon.

Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

Read more about Digital Transformation

When it comes to imposing digital frameworks and technologies, whether you’re trying to optimize particular units or the entire organization, you need to minimize the collateral damage in order to have a greater effect. However, it's not always that ...

Read more about Marketing

During Marketing courses, you will learn how to develop a business idea and create the right website to promote your product. You will gain the skills to analyze your business performance and make key decisions that improve the efficiency of your bus...

Read more about Negotiations

During Negotiations courses, you will learn the following components of negotiations: planning negotiations and useful tools, starting your conversation, working out objections and competent argumentation, imposing your own price and conversation dev...

Read more about Project management

Whatever the reason you are considering taking a project management course, there are certain criteria to look for in a course. Undoubtedly, it should meet your needs. If you are a newcomer to the field, a course should provide a complete theoretical...

Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.

We are happy to help you find a suitable online alternative.