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Sloan School of Management

Machine Learning: Implementation in Business

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Jun 19—Aug 6
USD 3200
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Machine learning, a branch of artificial intelligence, is the science of programming computers to improve their performance by learning from data. Dramatic progress has been made in the last decade, driving machine learning into the spotlight of conversations surrounding disruptive technology. This six-week online program from the MIT Sloan School of Management and the MIT Computer Science and Artificial Intelligence Laboratory (CSAIL) aims to demystify machine learning for the business professional – offering you a firm, foundational understanding of the advantages, limitations, and scope of machine learning from a management perspective.

How will machine learning affect your business? How can your company capitalize on this dynamic technology? This program views the technical elements of machine learning through the lens of business and management, and equips you with the relevant knowledge to discover opportunities to drive innovation and efficiency in your organization. Although you can expect to explore technical aspects of machine learning, the focus is on empowering you, as a business leader, to ask the right questions about whether machine learning applications will benefit a particular business problem, or make your organization more efficient. Through a mix of research insights reinforced by case examples, you’ll have the opportunity to critically apply your learning. You’ll learn to identify the realistic opportunities of this transformative technology as you develop an implementation plan for machine learning in a business of your choice. Whether you work in a strategic, operational, or managerial function, you’ll be equipped with an understanding of how machine learning can impact your organization’s business objectives, as well as knowledge of the key aspects of related implementation strategies. Over the course of six weeks, you’ll learn how to successfully lead teams tasked with executing technical machine learning projects, and strategically leverage machine learning for a powerful competitive edge in business. MIT Faculty will guide you to understand the current and future capabilities of this transformative technology, in order to effectively unlock its potential within business. You’ll also have the opportunity to design a roadmap for the successful integration of machine learning – tailored for your own organization. At the end of the course, you’ll walk away with a plan for immediate and practical business action.


Earn a certificate of completion from the MIT Sloan School of Management in this online program and be empowered to:

  • Discover the opportunities, capabilities, and scope of this transformative technology
  • Gain a sound understanding of the strategic application of machine learning in business
  • Develop a complete implementation plan for using machine learning in a business of your choice
  • Analyze, implement, and monitor the use of machine learning in your own organization

"We will go beyond buzzwords to give you a solid, intuitive understanding of what’s going on inside Machine Learning programs and a firm foundation for thinking about how to use Machine Learning in business."– THOMAS MALONE, Patrick J. McGovern (1959) Professor of Management, and Founding Director of the MIT Center for Collective Intelligence "We should think about AI, machine learning, and robots as tools. These technologies are more intelligent than the screwdrivers and the hammers we have today, but ultimately they remain tools for us to be in control of. Machines can do some things better than we can, and we can do things better than machines, so by combining our respective skills we can do so much more."– DANIELA RUS, Director of the MIT Computer Science and Artificial Intelligence Laboratory (CSAIL)

What You Will Learn

This online program integrates rich, interactive media such as videos, infographics, and e-learning activities as well as traditional didactic components such as written study guides (course notes). There are also opportunities for collaborative learning through discussion forums. The following modules contribute to the holistic approach your learning path takes:


You’ll be welcomed with a personal call and get introduced to your online learning and technical support network. Begin connecting with fellow participants while exploring the navigation and tools of your Online Campus. Be alerted to key milestones in the learning path, and review how your results will be calculated and distributed. You’ll be required to complete your participant profile, confirm your certificate delivery address, and submit a digital copy of your passport/identity document.


Learn about machine learning and its growing role in business.


Learn about where machine learning is useful, the role of data, and the importance of an implementation plan.


Explore the business implementation considerations for machine learning using sensor data.


Investigate the business requirements for the implementation of machine learning using language data.


Evaluate the requirements for the implementation of machine learning using transaction data in business.


Develop an implementation plan for machine learning, and consider the future of machine learning in business.

Who should attend

  • You want to gain a sound understanding of the current and future capabilities of machine learning, and how to leverage it in a business context.
  • You’re interested in successfully integrating machine learning technology into an organization, with a strategic action plan.
  • You’re seeking recognition of your knowledge in the form of a certificate of completion from the MIT Sloan School of Management.

This online program is for business leaders, mid to senior managers, data specialists, consultants, and business professionals interested in exploring the strategic implications of integrating machine learning into an organization.

Whether you’re interested in upskilling or are seeking an understanding of transformative technologies in the business environment, this program will assist you in identifying business areas that could benefit from the strategic application of machine learning. If you’ve been tasked with managing a team or project with roots in machine learning, or you’re interested in using knowledge of technical innovation to find a competitive edge in the market, the skills you’ll develop will help you realize your potential.


Catherine Tucker is the Sloan Distinguished Professor of Management and Professor of Marketing at MIT Sloan. She is also Chair of the MIT Sloan PhD Program. Her research interests lie in how technology allows firms to use digital data to improve their operations and marketing, and in the challen...
Sinan Aral is the David Austin Professor of Management at MIT, where he is a Professor of IT & Marketing, and Professor in the Institute for Data, Systems and Society where he co-leads MIT’s Initiative on the Digital Economy. He was the chief scientist at SocialAmp, one of the first social c...
Jeanne W. Ross directs and conducts academic research that targets the challenges of senior level executives at CISR's more than eighty global sponsor companies. She studies how firms develop competitive advantage through the implementation and reuse of digitized platforms. Her work has appeared ...


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