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Leonard N. Stern School of Business

Leading Growth and Expansion

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Description

Companies grow in two ways: by expanding product and service lines, or by expanding geographically. The Leading Growth & Expansion bundle will help you develop the strategic mindset and global perspective needed to grow in these two areas and bring your organization to the next level. In this four-day program, learn to evaluate your company's current strategies for strengths and missed opportunities, develop essential cross-cultural leadership skills and apply analytical frameworks related to global expansion and management in order to succeed in a rapidly changing global business climate.

Program Takeaways

  • Strategy Economics Learn foundational concepts in strategy economics that outline what organizations need to do to achieve success
  • Impact Understand how any given strategic initiative will impact the organization’s success
  • Value Identify the ways their company’s strategy enhances or hinders the creation and capture of real value, and how to improve the company’s outlook
  • Global Leadership Develop skills that help executives think globally, and identify leadership styles that are most effective in different countries
  • Global Strategy Optimize international operations and overcome risks associated with globalization
  • Analytical Frameworks Apply analytical frameworks related to global expansion and global management in order to address global challenges and opportunities

Agenda

Day 1

Strategy for Executives

8:30 am - 9:00 am: Breakfast

Session 1: The Dynamics of Value Creation and Capture

  • Understanding the concepts of value creation and value capture, how they relate, and how they differ
  • Exploring how new products and strategic actions can affect the ability of different firms to create and capture value

12:30 pm - 1:30 pm: Lunch

Session 2: Industry Economics and Value Creation / Capture

  • Reviewing the fundamental economic concepts that drive industry profitability
  • Understanding how these economic concepts link to value creation and capture

5:00 pm - 6:00 pm: Strategy for Executives Networking Reception

Day2

Strategy for Executives

8:30 am - 9:00 am: Breakfast

Session 3: Firm Positioning and Value Creation / Capture

  • Surveying the strategic levers available for firms to affect their competitive positioning
  • Investigating how positioning affects the ability to create and capture value

12:30 pm - 1:30 pm: Lunch

Session 4: Strategic Resources and Value Creation / Capture

  • Exploring the role of strategic resources to understand how they can – and cannot – create competitive advantage
  • Understanding what drives the value of different types of resources and how the value of resources changes over time
  • Recognizing how industry dynamics – including innovation, competition, and shifting consumer preferences – affect value creation / capture

5:00 pm - 5:30 pm: Strategy for Executives Program Conclusion and Evaluations

Day3

Leading Global Organizations

8:30 am - 9:00 am: Breakfast

Session 1: Globalization

  • Definitions and frameworks
  • Assessing your own personal globalization
  • How companies participate in globalization

Session 2: Global Expansion Decisions

  • Global expansion exercise
  • Identifying opportunity in global markets
  • Assessing globalization opportunities

12:30 pm - 1:30 pm: Lunch

Session 3: Global Entry Modes

  • Entry mode group exercise
  • Trade-offs among entry modes

Session 4: Managing the Multinational

  • Entry mode decisions
  • Globalization versus localization tradeoffs
  • Subsidiary roles and global management structures

5:00 pm - 6:00 pm: Leading Global Organizations Networking Reception

Day 4

Leading Global Organizations

8:30 am - 9:00 am: Breakfast

Session 5: Globalization and Institutional Environments

  • Introduction to cultural, political, and economic institutions
  • Understanding institutional differences and institutional risks
  • Understanding the Liability of foreignness

Session 6: Cultural, Political and Economic Institutions

  • Managing across cultures
  • Managing across political environments
  • Managing across economic environments

12:30 pm - 1:30 pm: Lunch

Session 7: Globalization and Institutional Risk

  • Pricing institutional risk
  • Managing institutional risk
  • Using institutional risk measures to better manage globalization

Session 8: Global Risk Working Session

  • Group exercise
  • Course wrap-up

5:00 pm - 5:30 pm: Leading Global Organizations Program Conclusion and Evaluations

Who should attend

Although there are no formal education or background requirements, this course is designed for executives who meet the criteria below. While we strongly encourage global participation, please note that all courses are taught in English. Proficiency in written and spoken English is required.

  • Years of Experience Designed for professionals with 5+ years of work experience

  • Job Functions Ideal for professionals across functional areas who work at multinational corporations or corporations considering expansion, or in industries with global markets

  • Prerequisites Intended for executives with limited exposure to strategy concepts and existing leadership responsibilities within a global team or organization, or who will be leading global expansion within their team or organization

Experts

Biography J.P. Eggers joined New York University Stern School of Business as an Assistant Professor of Management and Organizations in July 2008. Professor Eggers teaches the core M.B.A. strategy class and a strategy capstone elective. Professor Eggers's research interests focus on technologica...
Biography Robert Salomon is an Associate Professor of International Management and a Faculty Scholar at the NYU Stern School of Business. He held previous appointments as the Daniel P. Paduano Faculty Fellow of Business and Ethics at NYU Stern, as a Visiting Professor at the IESE Business School...
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