Comprehensive course analysis
Who should attend
Mid to senior-level business leaders who need to help drive transformation within their organizations, including operations managers and executives, network and cyber/information security engineers, financial managers, project managers, and human resources managers.
About the course
Learn how to leverage new technologies to fundamentally transform business processes, culture and customer experience to meet changing market demands.
While COVID has accelerated the pace of digital transformation, increasing technological advancement and industry disruption has made it critical for businesses to operate and compete in a digital environment. This program provides tools and insights on how to harness digital technologies to transform your people and infrastructure to stay ahead of change, remain competitive and prepare for the digital future.
Darden’s world-renowned faculty provide a critical overview of digital transformation and will help you learn how to lead transformation the right way. Gain a better understanding of the evolving digital environment, the technologies required to drive strategy and growth in the digital age, and how transformation impacts every facet and function of your business. This accessible, affordable program is a timely investment to help your business respond to today’s challenges and be ready for tomorrow’s.
- The Digital Revolution
- The Economics of Digital Disruption
- The Path to Digitization
- Digital Infrastructure
- Digital Technologies
- Digital Business Functions
Impact & Outcomes
- Harness emerging technologies and analytics to create competitive advantage.
- Navigate the underlying drivers and economics of innovation and technological change to manage transformation.
- Leverage data analytics to improve judgement, create value, leverage ecosystems, build agility, and drive growth.
- Build a core digital infrastructure to store, protect, analyze and interpret data.
- Explore how digital infrastructure and technologies can transform all of the functions across your organization.
Education : B.S., MS, University of Virginia; Ph.D., Massachusetts Institute of Technology Professor Lenox was appointed to the Tayloe Murphy Professorship in Business Administration at the University of Virginia''s Darden School of Business, where he teaches the core MBA strategy course. He als...
Education: B.E., Computer Science, University of Madras, India; Ph.D., Marketing, University of Houston Professor of Business Administration Rajkumar Venkatesan teaches Marketing Technology Products, Marketing Strategy, and Marketing Analytics at Darden. Venkatesan''s research focuses on ana...
Education: Ph.D., Boston College; MS, State University of New York; B.S., Belarus State University Elena Loutskina, associate professor of business administration, teaches in the Finance area. Her research focuses on the impact of the securitization markets on the financial management of financi...
BIOGRAPHY Education: Studied Industrial Engineering and Economics at Stanford University Alex Cowan teaches three courses in the area of design and digital innovation: Software Design, Software Development, and Applied Innovation (in Silicon Valley). With Darden, he also created the Coursera...
Doug Thomas is a Professor of Business Administration at the Darden School of Business. Prior to joining Darden Doug was a professor of Supply Chain Management in the Smeal College of Business at Penn State where he was the faculty director of the MBA program from 2011 to 2014. He is a co-founde...
Education: B.Sc., Ben-Gurion University; MSc, London School of Economics; Ph.D., MRes, London Business School Associate Professor Yael Grushka-Cockayne''s research and teaching activities focus on data science, forecasting, project management, and behavioral decision making. Her research is publ...
Psychology of Technology, Artificial Intelligence and Automation, Self Determination and Motivation, Leadership and Decision Making, Strategic Human Capital Education: B.A., University of Texas at Arlington; Ph.D., University of Southern California Roshni Raveendhran is an assistant professor ...
Education: B.A., Manhattanville College; M.A., Syracuse University; Ph.D., University of Florida Anthony Palomba teaches leadership communication and data visualization in the MBA program as well as management communication in the MSBA program. His teaching interests are focused on how business ...
Videos and materials
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Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.
We are happy to help you find a suitable online alternative.