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About the course
It is common knowledge that cultural differences affect how we interact with others in business… but what is culture exactly, and how does it impact negotiation? This seminar will lead you to an overall awareness of your own culture and will enable you to be more precise about the different dimensions of culture - from one region or country to another – while helping you to avoid simplifications, clichés and stereotypes. With this seminar you will understand when and how cultural differences are likely to influence the different dimensions of a negotiation - the people, problems and processes. Armed with that understanding, your awareness, preparation and strategy will be enhanced when you are faced with negotiators from cultures and regions different from your own, from your ability to anticipate and react, to your negotiation flexibility.
Séverine LEBRUN-KUAN is Head of Pedagogical Development and Training at ESSEC IRENÉ, where she is in charge of the Institute's pedagogical innovations and development policy. She teaches negotiation since 2007 to managers within the framework of intra trainings (Biogaran, BPCE, Delphi, etc...
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