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Healthcare is an important sector for any economy and especially for India which is going through several structural and social changes that potentially affect status of people’s health. Ministry of Health and Family Welfare, Government of India, under its flagship National Rural Health Mission in the 11th five year plan, achieved considerable success in terms of healthcare indicators. Despite the government efforts, according to a McKinsey report, India is lagging in several healthcare infrastructure parameters such as doctors and bed densities compared to the WHO recommended guidelines1. Access to quality healthcare, service delivery, healthcare costs and financing are key issues faced by the country. Private sector in India plays a crucial role in addressing these health care issues. In 2009, private out-of-pocket expenditure in India accounted for 67% of the total expenditure on health.2 Healthcare service providers have to make several decisions to design healthcare service for different customer segments. In not-so-distant future, the healthcare provider would be required to deal with an enormous complex mix of challenges of an emerging economy, rapid unplanned urbanization, aging populations, global pandemics, environmental impacts on health, burden of non-communicable diseases, higher aspirations of patients, evidence-based-medicine, health insurance, medical tourism and above all, rising costs. Those having the ability to make an informed decision
making would have greater odds of successfully facing some of the challenges, preparing beforehand and emerging as winners. ‘The primary differentiator in care at hospitals in the near future shall be the excellence in service, clinical care could still be supported by advances in technology, but service being a part of the culture needs rich reflections on the previous and prospective experiences to ensure a sound future. Analytics is thus the way to achieve the same.
The course is designed to provide in-depth knowledge of Business Analytics tools among participants that can be used for fact based decision making with emphasis on healthcare systems. At the end of the course the participants will be able to:
- Apply analytics for strategic and operational decision making in healthcare services
- Analyze data using statistical techniques and understand relationships between the underlying business processes of an organization.
- Use decision making tools/Operations Research techniques.
- Use advanced analytical tools to analyze complex problems under uncertainty.
- Manage business processes using analytical and management tools.
- Ability to use analytics in customer engagement, general management, marketing, finance, health insurance, operations and supply chain management.
- Adopt models of service excellence
- Ability to use software tools such as SPSS and SAS
- In-depth understanding of business analytics: analysis, modeling (process & data), documentation,communicating, verifying & validating requirements and its application in healthcare related problems.
- Decision making using analytics by identifying root causes to problems.
- Ability to use analytical tools and techniques for problem solving and decision making.
Who should attend
The programme will be beneficial to managers of healthcare systems, clinical doctors, healthcare policy makers, health insurance managers, consultants and allied healthcare service providers.