London College of Fashion

Graphic Design - Concept Development

Available dates

Dec 9—13, 2019
5 daysModules info
London, United Kingdom
GBP 665 ≈USD 901
GBP 133 per day
Feb 8—Mar 7, 2020
5 daysModules info
London, United Kingdom
GBP 665 ≈USD 901
GBP 133 per day
Mar 30—Apr 3, 2020
5 daysModules info
London, United Kingdom
GBP 665 ≈USD 901
GBP 133 per day
+5 more options


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About the course

Graphic Design: Concept Development will guide you through the creative process required to produce original, successful design concepts. Responding to a variety of projects you will put your skills in practice and create work that stands out from the crowd.

Through group and one-to-one discussions, you'll learn how to evaluate work and strengthen your expertise. You will build your design practice further, building confidence in your approach whilst responding to design projects with a client focus.

With guidance from a practicing design professional, you'll be encouraged to push your concepts further and take risks to develop a personal voice and style. An off-site field trip or talk from an in-industry speaker will also be included to inform your research.

Computer use is optional on this course. No tuition in software is given; however, you will be advised about graphic design software, and which programs would be appropriate to finalise ideas.

The pace and workload will require commitment. To receive the maximum benefit from the course, where possible, students should allow time to work on their projects between classes.

Topics Covered

  • Typography
  • Branding
  • Publishing
  • Advertising
  • Film
  • Concept Development
  • Use of Colour and Type
  • Logo Design
  • Layout
  • Image Editing
  • Presentation

Course Outcomes

You will be more confident about responding to client design briefs and will improve your decision-making process. You will feel more confident in generating ideas and producing a strong design concept. You will leave with a full colour A2 poster of your artwork and a body of design work that can be used towards a portfolio.

Who should attend

This course is suitable for those with a curiosity to learn more about the graphic design and graphic arts. This course is suitable for those looking for a career change or applying to further study in Graphic Design or Advertising. Students may wish to progress onto Graphic Design Short Course: Experience Industry.

Trust the experts

Andrew Holmes

Born in1947 in Bromsgrove, Worcestershire, Andrew Holmes moved to London in 1966, and attended the Architectural Association. Encompassing drawing, printmaking, photography, film and design his work explores the apparently anonymous mobile infrastructure of cities. The work offers not the unique ...


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