Global Senior Management Program

IE Business School

IE Business School

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Who should attend

This program is designed for Senior Managers and Directors. Participants are typically members of the management committee, vicepresidents, managing directors, unit directors or country managers. They bring over 15 years of experience in senior management.

About the course

Combining the strengths of two of the world’s top schools, the GSMP takes participants beyond traditional programs based on absorbing models and knowledge. We have designed an experience-based program which challenges senior managers to upgrade their own management style, their approach to globalization and their organization’s core.

BENEFITS

  • Build on the collective knowledge of top level partcipants and world-class professors
  • Develop a strategic vision in global markets
  • Strengthen your leadership skills and self-management skills
  • Expand your professional network
  • Boost organizational performance

Program

  • Work in small classes and workgroups which maximise the exchange of knowledge and experience between participants.
  • Discuss practical case-studies and share best practices.
  • Workshops to develop management and leadership skills.
  • Space for personal reflection and opportunity to focus on your personal growth.
  • Highly practical program with clear takeaways which can be implemented in your company.
  • Program orchestrator who provides a common thread and context to all the elements of the program.

Module 1: Vision

  • 21st Century Leadership Challenge
  • Critical thinking
  • What’s Your Story?
  • Going Global: The Context of 21st Century Economy
  • Competitive Advantage of Social Capital
  • Marketing trends
  • Big Data

Module 2: Transformation

  • Strategy & Organization
  • Implementing a Global Marketing Strategy
  • M & A Strategy
  • Innovation in a Digital World
  • Internationalization Strategy
  • Scenario Planning
  • Power Nodes
  • Managing the Customer’s Experience . Module 3: Leadership

  • Building a High Performance Environment

  • Managing Stakeholders

  • Authentic Leadership

Extra curricular activities

In addition to gaining business knowledge and leadership insights, the GSMP program offers participants an opportunity to experience the cultural and historical richness of Chicago and Madrid through extra-curricular activities.

Experts

Susan Lucia Annunzio

I am the President and Chief Executive Officer of The Center for High Performance (CfHP). In this role, I act as a strategic advisor to CEOs of leading global companies on strategy attainment and business transformation. I have a strong track record of helping leaders maximize returns on strategi...

Gregory Bunch

Greg Bunch draws on a wealth of experience as an entrepreneur, manager, consultant, alderman, and teacher. He is the founder of Masterplan International Corporation, a strategy consulting firm. He was also a partner at Brandtrust, a brand strategy consultancy. Greg is a co-founder of Oration, a ...

Mia De Kuijper

Mia de Kuijper, MPP ’83, PhD ’83 economics, is the Senior Vice President and Strategy Advisor at Salesforce. Mia has successfully built and run companies and academic institutions. Her previous global corporate leadership positions have been at Royal Dutch Shell, PepsiCo, and AT&T, and she ha...

Marvin Zonis

At Chicago Booth, Marvin Zonis taught courses on the international political economy, political risk, and business leadership. He was the first professor at the Business School to teach a course on the effects of digital technologies on global business. He is the recipient of both the Quantrell A...

Gareth Lloyd Jones

Visiting Professor and Executive in Residence-Executive Education, IE Business School. Gareth’s career has spanned both the academic and business worlds. He began as a University academic in Economic and Social Studies at the University of East Anglia before moving to the London Business School, ...

Andrew McCarthy

Andrew Peter Wallace McCarthy is a designer, facilitator, consultant, and educator. Andrew has worked in his beloved New York and internationally as a designer, art and creative director, and creative consultant in several multinationals and a great many startups, advising organizations on creati...

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Global Senior Management Program at IE Business School

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