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About the course

As CEO, you are charged with defining the vision, direction and strategy of your enterprise to meet tomorrow’s challenges head on. The Global CEO Program offers you the rare opportunity to step back, rethink your approach and reflect on actions geared to your organization’s needs for greater global leverage.

The program is delivered together with the Wharton School and China Europe International Business School.

WHAT WILL YOU LEARN?

The IESE Global CEO is a learning journey that addresses the knowledge, mindsets, skills and capabilities required to lead your enterprise to unprecedented levels of excellence.

You will have the support and access to the expertise of a unique faculty of professors from IESE, the Wharton School and CEIBS.

Through discussion, debate, action-oriented activities, coaching and deep reflection, you will develop a number of key competencies that will transform your global leadership.

CONTENT

Our Global CEO program provides multi-faceted perspectives on different domains to give you the broader, deeper vision to define the long-term direction of your business.

You will explore leadership in the context of the global economy, competing in the digital age, building entrepreneurial ventures, strategy definition and execution.

Focus on Asia (China Europe International Business School, CEIBS)

  • Chinese political and economic dynamics and geo-politics with neighbors
  • Global impact of transitional China – from exports to domestic consumption
  • Business model innovations and emerging trends around the world
  • Re-thinking business models and growth strategies in an integrated Asian free-trade region
  • Leading cross-border operations

Focus on North America (The Wharton School)

  • Global trends and regional markets
  • Becoming a transformational leader to drive innovation and creativity
  • Strategic decisions and financial value creation
  • Marketing, social, mobile, cloud and analytics

Focus on Europe (IESE Business School)

  • Factors shaping global marketplace
  • New business models and growth strategy
  • Digital strategy
  • Cross-border strategies
  • Change management

Health and Well–Being

You will have a unique opportunity to reflect on how your professional choices fit with your lifestyle. And you will be coached and supported to optimize your well-being and vitality to achieve greater personal and professional satisfaction and sustained performance.

STRUCTURE AND CALENDAR

The Global CEO program is structured in three one-week residential modules at three of the world’s leading business schools, in three continents.

MODULE 1 Focus on North America

Developing marketing strategies for empowered and skeptical consumers

Achieving profitable growth in this uncertain and complex environment

Understanding the implications of the financial crisis for the financial decisions

Rethinking innovation processes

MODULE 2 Focus on Asia

Expand your global footprint in a shrinking world

Build effective cross-cultural organizations

Understand what motivates your employees

Defining corporate governance in your corporate structure

MODULE 3 Focus on Europe

Identifiying the factors shaping the global landscape

Measuring the impact of new business models on your growth strategy

Creating and delivering a digital strategy?

Taking cross-border differences into account as we define strategies

Who should attend

Join fellow CEOs, owners, presidents, board members and top-tier executives from across the world.

  • Typical GCP participants will be major corporate decision-makers with over 20 years of general management experience, including:
  • Board Member
  • Chief Executive Officer
  • Chief Operations Officer
  • Chief Finance Officer
  • Chief Marketing Officer
  • Chief Technology Officer

Course reviews

IESE Global CEO Program: A Transformational Journey

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