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Kenan-Flagler Business School

Financial Analysis for Non-Financial Managers

UNC Executive Development: Financial Analysis for Non-Financial Managers Program:Professor John Hand
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Most individuals reach a point in their careers when future advancements and promotions are contingent upon developing a new set of crucial skills—among them a strong comprehension of accounting and finance. Financial Analysis for Non-Financial Managers is an essential primer designed to bridge the gap and develop your financial acumen and acuity. This program equips you with the financial competency to make the best strategic decisions, enabling you and your organization to succeed.


  • Help your organization make smart operating, investing, and financing decisions
  • Speak the language of accounting and finance
  • Create and analyze income statements, balance sheets, and cash flow statements
  • Appreciate how accounting and finance measure the creation or destruction of value
  • Value a business using the multiples and discounted cash flow methods
  • Apply a framework for organizing financial decisions
  • Interact effectively with your organization’s accounting and finance professionals


  John R. M. Hand is the Robert March and Mildred Borden Hanes Distinguished Professor at UNC Kenan-Flagler. With wide ranging interests in accounting, entrepreneurship and finance, Dr. Hand’s current research focuses on equity analysts’ financial statement forecasts and valuation models, t...


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