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Rotterdam School of Management

Executive Summer Course in Corporate Communication

Jun 15—19, 2020
5 days
Leende, Netherlands
EUR 5500 ≈USD 6179
EUR 1100 per day

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Description

The five-day Summer Course is a must-attend course for professionals with an interest in corporate communication. You will be presented with the latest developments, insights, and best practices in corporate communication and business administration from our academic faculty and visiting business practitioners.

After the course, you will be able to put your new knowledge, ideas and insights into practice for the benefit of your organisation and your career. During this course you will explore:

  • Strategic Corporate Communication
  • Stakeholder Management
  • Strategic Reputation Management
  • Organisational Identity
  • Leadership in Corporate Communication

Who should attend

The Foundations of Corporate Communication course is designed for:

  • Corporate communication professionals
  • General managers
  • Executives, consultants, analysts and general managers

This executive-level course offers working professionals a highly flexible learning experience that fosters leadership, strategic thinking and corporate responsibility.

Experts

Joep Cornelissen is a Professor in the Department of Management and Organisation at VU University Amsterdam, and previously taught at Leeds University Business School and the Amsterdam School of Communications Research, the University of Amsterdam. He currently teaches corporate communication and...
Mignon runs the Professorship Thought Leadership at Fontys University of Applied Sciences (School of Communication) in Eindhoven. The goal of this professorship is to develop innovative knowledge on Thought Leadership and share this with a large community of organisations, researchers, communicat...
Ansgar Zerfass, born 1965, is Professor in Communication and Leadership (II) at BI Norwegian Business School in Oslo, Norway, since 2013. He is also Professor and Chair in Strategic Communication at the Institute of Communication and Media Studies at the University of Leipzig, Germany. He teache...
Flore Bridoux is an Associate Professor of Strategy at the University of Amsterdam. Her current research focuses on the management of stakeholders and human capital. In particular, she studies how firms can motivate stakeholders to cooperate with the firm and with each other. She is also interest...

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