Entrepreneurship in China and B&R

Zhejiang University School of Management

Zhejiang University School of Management

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About the course

"Idea Explorer" Innovation & Entrepreneurship Global Summer Camp @ SOM-ZJU is a unique three-week program which offers participants an opportunity to understand the entrepreneurial China in one of China's most dynamic growth areas.

Combined fieldwork with courses, the program encourages participants to observe and learn from the real business settings via company visits, networking events with entrepreneurs and tours searching for business opportunities. By the end of the program, they will be required to create their own China business initiative and present it to the final judges as part of their assessment.

The curriculum is well designed covering different facets of "entrepreneurship" including the cultural issue, the economic issue, the marketing issue as well as specific areas such as intellectual property and big data. Cultural immersion sessions are offered throughout the program, participants will be able to experience how to speak, write, and dress like a Chinese.

The 2019 Summer Camp will be scheduled from June 17 to July 5, 2019. It is now open for application. Check our brochure for more details of the program.

Courses

  • Doing Business in China: An Economic Perspective
  • Doing Business with China: A Cultural Perspective
  • Innovating for Good Enough Markets
  • Entrepreneurship in China .
  • Market Analysis in China .
  • Business Model Designing and Innovation
  • Entrepreneurial Finance
  • Intellectual Property Business in China

Program Dates

Day 1 Arrival & Registration

Day 2 Opening & Orientation

Day 3 Courses begin

  • 8 Course
  • 3 Company visits
  • 5 Cultural activities

Day 20 Final presentation

Day 21 Farewell & Departure

VIDEO

Videos and materials

Entrepreneurship in China and B&R at Zhejiang University School of Management

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Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

Read more about Business Analytics

What will you learn from Business Analytics courses? First of all, you will learn about the profession of a business analyst, his duties, and what such a specialist does. You will get various soft skills, such as organizing teamwork, for example, acc...

Read more about Marketing

During Marketing courses, you will learn how to develop a business idea and create the right website to promote your product. You will gain the skills to analyze your business performance and make key decisions that improve the efficiency of your bus...

Read more about Strategy

Strategy courses contain a large amount of practice. You will be able to analyze the company's performance and make a strategic development plan. All practices are based on real cases that each of you may encounter. The courses will also introduce yo...

Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.

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