Digital Marketing Strategy + Implementing Digital Marketing Campaigns

SIM Professional Development

How long?

  • 6 weeks
  • online

SIM Professional Development

Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

Read more about Information Technology

Information technology is at the heart of any process connected to utilizing computers and communication systems. It is a quite broad term that is use...

Read more about Marketing

Marketing courses will plunge you into the vast field of marketing. In these courses, you will learn a variety of topics that cover each stage of runn...

Read more about Strategy

In order to keep the company that you are managing or your own business competitive, you need to have a clear plan of action, in other words, you must...

Who should attend

Level 2 - Supervisor, Executive, & Emerging Managers

Level 3 - New Managers

Level 4 - Managers

Level 5 - Senior Managers & Directors

Level 6 - C-Suite

About the course

Why Learn Digital Marketing Strategy + Campaigns

In today’s dynamic and ever-evolving digital age, it’s crucial for businesses to generate brand awareness, engage with their audience, and generate revenue in order to achieve their organisational objectives. In order to achieve these goals, marketers and businesses must learn how to develop a well-structured go-to-market plan, as well as undertake the necessary steps to successfully launch their campaigns.

Course benefits

What You'll Learn

  • Identify and articulate critical customer audiences​
  • Evaluate the fundamentals of effective SEO and SEM​
  • Identify critical components of paid and organic social media marketing​
  • Design and develop digital marketing strategies using key digital tactics and techniques​
  • Identify campaign goals, audience, and key channels for success
  • Set up tracking and campaigns​
  • Evaluate campaign and optimise performance​
  • Find efficiencies and best practice with automation, integration, and overcome common marketing problems

Course outline

How It Works

At RMIT Online, we have a suite of courses to provide you with the skills to tackle the world of digital marketing. Our digital marketing courses are designed to upskill you and can be taken standalone, or as complementary learning to our other courses, depending on your desired outcomes. If you’re seeking a broader understanding of marketing best practices, we recommend starting with Digital Marketing Strategy, before specialising in Implementing Digital Marketing Campaigns.

Digital Marketing Strategy + Implementing Digital Marketing Campaigns at SIM Professional Development

From  SGD 1 360$1,034

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Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

Read more about Information Technology

A large part of the courses provides basic information so the students are not required to have any IT qualifications before enrolling. Most of the IT learning programs are also broken down into specific areas of interest, such as systems analysis, a...

Read more about Marketing

During Marketing courses, you will learn how to develop a business idea and create the right website to promote your product. You will gain the skills to analyze your business performance and make key decisions that improve the efficiency of your bus...

Read more about Strategy

Strategy courses contain a large amount of practice. You will be able to analyze the company's performance and make a strategic development plan. All practices are based on real cases that each of you may encounter. The courses will also introduce yo...

Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.

We are happy to help you find a suitable online alternative.