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Develop a clear roadmap to execute your digital business transformation strategy
Acquire the capabilities to partner with other organizations to succeed in your digital journey
Identify fast and effective implementation methodologies
Actively manage people, processes, data, and infrastructure to achieve business results
The success or failure of your digital transformation initiative is directly related to the quality of its execution. Digital Execution (DE), part of IMD’s Digital Business Series, provides you with a concrete roadmap through the many execution challenges that accompany your digital transformation.
The program not only covers the successful integration of digital tools and technologies, it also explores the complementary changes that need to occur with business transformation, such as organizational structure, products, channels, customer and employee engagement, incentives, and most importantly, company culture.
You will leave with a detailed roadmap of initiatives to implement, methodologies to use and technologies to apply, so that you are ready to bring your company’s digital strategy to life.
Learn new approaches to digital execution
Traditional approaches to execution and change management are not effective in environments characterized by significant disruption. In Digital Execution, you will learn about new approaches that focus on organizational agility and the orchestration of connected resources to achieve performance benefits such as higher revenue, lower costs, improved customer satisfaction and workforce engagement.
You will work with practical tools like agile work methodologies, mixed with case studies of success and failure across a variety of B2B and B2C industries, plus robust frameworks to shape and guide the transformation.
Develop your digital execution roadmap
You will leave the program with a detailed roadmap of initiatives to implement, methodologies to use and technologies to apply, so that you are ready to bring your company’s digital strategy to life.
Who should attend
You are a business leader or manager from any functional area, involved in the successful deployment of digital business transformation in your organization. You have defined preliminary digital strategy goals and now need to verify your key assumptions and develop an execution plan.
Your class is individually put together through a selection process to ensure that you experience the most impactful learning with a truly diverse group of global peers. Your class will become a trusted resource, encourage your learning journey and surprise you in many unanticipated beneficial ways both during and beyond your classroom experience.