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Design Thinking creates new ideas that solve problems in a way that aligns with how people intuitively work. Using advanced techniques of observation and creative thinking, new underlying insights about human behavior emerge. Then from these insights, potential solutions are generated using brainstorming techniques that designed to expand thinking. Once potential solutions are discovered, small tests are used to gauge accuracy of the assumptions that are the foundation of the novel design.

Design Thinking has been confined to new product design but is now emerging as the path to innovation and improved performance in everyday work. These techniques are the partner of analytic thinking that removes waste and optimizes processes by creating the starting point of a new process.

This course uses a simulation developed by IDEO and Experience Point to help participants experience the Design Thinking process. Then, students hone their base skills to be able to implement the process in their own workplace.

Available Industries: Aerospace & Defense, Leadership


Elaine Seat is on the faculty of the Management Department of the Haslam College of Business at the University of Tennessee. Elaine arrived in the Business School via an unusual path. She began her professional career designing machines as a licensed mechanical engineer and grew into roles as a c...

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