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Bristol Business School

Design Thinking for Managers

Oct 14—15, 2019
2 days
Bristol, United Kingdom
GBP 525 ≈USD 658
GBP 262 per day

How it works


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Design Thinking has emerged as a human-centred, creative and robust approach to solving problems and identifying opportunities in business and social contexts.

Rooted in the creative strategies that professional designers use in the process of designing products and/or services, Design Thinking is an approach without boundaries. Everybody is creative given the right process to 'unlock' their creativity and provide an alternative mindset in approaching a challenge.

This highly practical programme will introduce you to Design Thinking as a process for finding new, relevant and transformative solutions that create a positive impact. It's a hands-on process for gathering inspiration, looking for opportunities, creating ideas and getting relevant feedback. By the end of the sessions, you will have the skills, tools and confidence you need to drive change across your business.

What do I get out of it?

This programme will:

  • Introduce you to the Design Thinking process
  • Provide you with hands-on experience of the process through a realistic challenge
  • Help you become more creative in everyday problem solving
  • Give you the skills, tools and confidence to apply design thinking across your business.


What does it cover?

Over the two days, this course will explore the stages and methods of the design thinking process and how these can be applied to organisational challenges.

How will I learn?

The course will be delivered in a very practical way. Participants will work on a real challenge and be supported through expert facilitation, a skills workshops and case studies from industry.

Who should attend

This programme is for mid-level to high-level managers and SME owners who have responsibility or influence customer-focussed products or services and/or who are looking for new ways to think about strategy, innovation and solving complex problems


Dr. Jo Hare is a Senior Lecturer in Product and Service Design at UWE, Bristol. I specialise in Human-Centred Design. In particular in the earliest stages of project identification, establishing user needs and applying creative approaches to product and service development. Design Thinking is a...

Next dates

Oct 14—15, 2019
2 days
Bristol, United Kingdom
GBP 525 ≈USD 658
GBP 262 per day

How it works

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