Comprehensive course analysis
Who should attend
Executives and entrepreneurs from any background or industry whose goal is to make better decisions in their personal and professional lives. Leaders that want to build effective teams and decision processes. Decision-makers that want to make better use of data.ether you are a business unit head, a director or an executive. Participants from all functional areas and all industries are welcome.
About the course
Organizations make hundreds of decisions each day. To improve decision quality, organizations store and analyze vast amounts of data. Nevertheless, many executives say their data analytics initiatives produce disappointing results. It doesn’t have to be this way. Data alone is no guarantee for making successful decisions. Organizations need Decision Intelligence, a key ingredient to better connect decisions to data.
The goal of this program is to provide participants with the insights, tools, and frameworks that are necessary to increase their organizations’ Decision Intelligence.
- What are the fundamental building blocks of intelligence?
- How does human intelligence differ from artificial intelligence?
- How can organizations leverage the strengths of humans and machines?
- What does it mean to make “rational” decisions?
- What is Quantitative Intuition?
Foster intellectual humility
- What is the difference between knowledge and meta-knowledge?
- Why do organizations need a meta-cognitive revolution?
- How does egocentrism interfere with effective decision-making?
- Is it possible to manage uncertainty with confidence?
Lead with decision-driven data analytics
- Why do data-driven decisions so often miss the mark?
- What is the difference between causal-inference and pure-prediction problems?
- How can organizations balance earning and learning in a VUCA world?
- What should be the role of decision-makers versus data analysts?
- How can I better communicate with data analysts?
Analyze and improve decision-making processes
- Who needs to make which decision?
- What is the difference between noise and bias?
- How can organizations use machines to reduce noise and bias?
- How can organizations tap into the wisdom of crowds?
Bart De Langhe is Associate Professor of Marketing at ESADE (Barcelona, Spain). He obtained a Ph.D. in Marketing from the Rotterdam School of Management, Erasmus University (The Netherlands) and Bachelor and Master Degrees in Psychology from the Catholic University of Leuven (Belgium). Before joi...
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