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Indian Institute of Management Indore

Data Visualization for Managers Through sas

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This program is a joint program of IIM Indore and SAS and includes an attempt for Global professional Certification from SAS®. Data Visualization has become a vital activity for managers in the context of business analytics. It involves ad-hoc querying and investigation of data for decision making. Considering the fact that nowadays, businesses being tightly coupled with technology solutions, operational level data is being generated on continuous basis requiring continuous investigation for operational and strategic purposes.

Visualizing data can be both fun and challenge. It is much easier to understand information in a visual format compared to a large table with lots of rows and columns. However, with many visualization choices available, it is possible that the visual creator may end up presenting the information using the inappropriate visualization. In some cases, there are specific visuals one should use for certain data. In other instances, the audience may dictate which visualization is being presented. In the latter scenario, showing an alternative visualization that conveys information in better way, may provide just what’s needed to easily grasp the most relevant factors affecting important decisions.

SAS being a pioneer solution for analytics in Industry will be utilized to generate insights for visualization. The course is extensively designed for Data Visualization containing two modules that are data exploration and visual analytics covering important aspects of visualization. The first module will use SAS Enterprise Guide and second module will use SAS visual analytics package.


The details of the Modules are as follows:

Module 1: Data Exploration with SAS Enterprise Guide

Duration: 2 Days Software used: SAS Enterprise Guide

Course Contents

Introduction to SAS enterprise guide

Working with Data in a Project

Getting Started with Tasks

Creating Simple Queries

Creating Summarized Output

Using Prompts in Tasks and Queries

Customizing and Organizing Project Results

Module 2: SAS Visual Analytics

Duration: 3 Days Software Used: SAS Visual Analytics

Course Content

Administering the Environment and Managing Data

Using the SAS Visual Analytics Explorer

Designing Reports with SAS Visual Analytics

Viewing SAS Visual Analytics Reports

Case Study: Creating Analyses and Reports with SAS Visual Analytics

Certification /Badges: After the successful completion of the program participants will get certificate of completion of the program & SAS Verified Digital Badge Participant will also be given an attempt for Global professional certification from SAS

What are badges?

In a nutshell, they’re a digital representation of your achievement with SAS®. You earn a badge after completing a course on your way to certification.

Why are they valuable?

They’re simple and trusted. Basically, indisputable evidence of your SAS skills.

Who should attend

The program is well suited for middle-level and senior-level managers primarily dealing with data analysis, ad-hoc reporting and decision making. It will be highly useful for the executives working with profiles as business analyst, data analyst, and data scientist. The program will be equally useful for non-technical and technical executives.

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