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AirBusiness Academy

Business Thinking

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Design, assess and test business models in an interactive, innovative environment

How will I benefit?

  • Understand how stakeholders influence the design of innovative solutions.
  • Learn how to focus innovation on the creation of value for the end-user.
  • Develop your intrapreneurial posture and ability to successfully pitch your innovation project

What does the course cover?

  • The importance of a business model in innovation - create your own
  • Building, testing and innovating your business model.
  • The importance of a solid Value proposition in innovation - create your own
  • Business Case KPIs: Understand which KPIs are requested for a business case - create your own
  • Pitching an offer - Convince an external innovation board to fund your innovation project

Who should attend

Innovators and anyone willing to experiment with the business side of an innovation; a must-have for an idea to become a reality

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